Last night when I checked my News Feed before bed I was interrupted by a request from Facebook – take a short survey and help us make Facebook better. As a digital marketing enthusiast, I always jump at the chance to take these surveys, mostly because the questions can give great insight into what Facebook is trying to improve. Or …
Guest blog by Kerri Moore With the advent and extent of social media marketing, nonprofit organizations are able to spread the word about their fundraising events farther and wider than ever before. Year over year, fundraising events have increased the revenue of nonprofits across the board— smaller nonprofits especially. It’s no coincidence. Social media has opened up the doors and …
Guest Post by Stephanie Pous Adult Americans spend an average of two hours on their smartphones or desktops every day. Is your organization maximizing its online presence? If not, you could be missing potential donors. Check out my 13 tips that will help double your digital fundraising donations: 1) Go Mobile Grab your smartphone and take a look at your website and donor page. …
Guest Post by Stephanie Pous Nonprofit volunteers are the face of your organization. As visible advocates for your nonprofit, volunteers help grow, maintain, and develop your organization’s mission and cause. Getting volunteers to participate time and time again can be a tricky undertaking. In our hectic, fast-paced world, volunteers often fall victim to the other demands of life and don’t find …
The friendly folks at Facebook have tweaked the News Feed algorithm again, now putting an explicit priority on posts from family and friends over pages. However, as with all changes to the Facebook News Feed, I encourage you to breathe and do not panic. This is nothing new, but as with every other algorithm update, it requires some strategizing and …
Do you feel that your nonprofit is spinning its wheels when it comes to communicating with supporters and potential donors? Do you feel overwhelmed by all of the tools available–from Facebook to YouTube to mobile messaging to blogging? Are you using social media at your organization right now but not seeing any tangible results? In today’s increasingly competitive landscape for …
I have heard the same complaint from every single nonprofit client that I work with – they are feeling overwhelmed and stressed out by their always-growing marketing and fundraising To Do list. You are not alone in feeling this way! There are constantly emails to send out, a website to update, a Facebook page and Twitter feed to manage, Instagram and …
Are you looking to enhance your online marketing efforts this fall? Do you want to produce amazing visual content for your social media channels and watch your engagement skyrocket? Have you heard the hype about Facebook Live, but wonder how you can use it to grow your business? Do you enjoy learning in a small group environment where you have …
Did you know that for small nonprofits, one out of every five dollars is raised online? And that about half of individual donor revenue comes from donors giving less than $1,000? In addition, small nonprofits retain about 60% of their donors from year to year – that’s astounding! For nonprofits with budgets under $2 million, the guide to more strategic and …