Below you'll find a list of all posts that have been categorized as “Marketing”
This article was originally posted on the GivingTuesday.org blog. There is no doubt about it – GivingTuesday is a force in the philanthropic sector. In 2019, GivingTuesday campaigns brought in over $1.9 billion online and offline in the U.S. alone. However, there are other reasons for nonprofits and social change agents to participate in this global generosity movement besides just …
GivingTuesday is fast approaching, and even if you don’t want to raise money, you can always inspire! Get my free #GivingTuesday Campaign Checklist here! In a year of unprecedented hardship and loss, storytelling connects us. Since the dawn of time, storytelling has been used as a way for humans to comfort each other, debate issues, form social alliances Great storytelling …
You’ve probably heard about Google Ad Grants and how they can help nonprofits reach more people and get more visibility. In today’s special live session, join me and Chris Barlow of Beeline Marketing for a breakdown. We will answer these burning questions: What are Google Ad Grants? How can I apply? How do nonprofits use them? What are some of …
Social Media for Social Good Academy is open! Will you be one of my students? Click here to find out more. I get it! You may have to convince your boss or your Board to shell out the money for Social Media for Social Good Academy. And that is no easy feat. How do they know that it will get …
Social Media for Social Good Academy is open! Will you be one of my students? Click here to find out more. We can all agree that social media is a necessary and required cornerstone of a modern nonprofit marketing strategy. Beyond marketing, social media platforms represent a revolution in the way that humans interact, find information, and express what they …
Social Media for Social Good Academy is open! Will you be one of my students? Click here to find out more. Join me for a brand spanking new free online training designed for busy nonprofits! Four chances to take it live – click here and save your spot. In this free online training you will learn: Why including social media …
Social Media for Social Good Academy 2.0 is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. Do you ever feel like you are grasping at straws when it comes to creating content for all of your social media platforms? Do you struggle figuring out how to navigate all the …
Social Media for Social Good Academy 2.0 is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. On the always-informative Progressive Exchange listserv, one of the members posed this question: “Anybody have a Social Media Audit template? This question keeps coming up in my orbits, and I haven’t …
Social Media for Social Good Academy 2.0 is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. We all know that sharing is the gold standard of nonprofit social media. Likes and comments are all well and good, but getting someone to share, to retweet, to re-pin, to re-Gram – …