Charitable Giving Between Generations: Compare & Contrast

Charitable Giving Between Generations: Compare & Contrast

Julia Claire Campbell Baby Boomers, Fundraising, Nonprofits Leave a Comment

It’s not too late – Did you get a chance to check out my newest online course? Details are here: Mapping Out Your 2021 Nonprofit Marketing Calendar -Your step-by-step roadmap to crush your nonprofit marketing goals this year! This post is a guest blog by John Killoran of Snowball Fundraising  Donor acquisition is a key component of any fundraising effort. …

3 Simple Ways to Get Your Nonprofit Started with Video Today

3 Simple Ways to Get Started with Nonprofit Video Marketing

Julia Claire Campbell Marketing, Nonprofits, Storytelling, Video, Visual Marketing Leave a Comment

What a fabulous mini-training! Watch the replay – Mary Knox Miller, video storyteller extraordinaire, tells us how to get started with nonprofit video marketing. You know about the power of video. You are looking for ways to raise your organization’s profile, but you may be anxious about the best way to visually convey your stories and your impact. Even though you …

Quick Ways to Make Your Nonprofit Videos More Accessible

Quick Ways to Make Your Nonprofit Videos More Accessible

Julia Claire Campbell Nonprofits, Video Leave a Comment

I received this helpful email message on how to make nonprofit videos more accessible, by Nikki Bell & Simon Scriver at Fundraising Everywhere, and I wanted to share it with you! In more ways than one 2020 has been the year of video — but accessible video content still remains a hurdle. If you’re filming a quick to-camera Christmas message …

#GivingTuesday 2020 Wrap Up – How to Follow Up With Donors After Your Campaign

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Social Media Leave a Comment

The final numbers are still being calculated, but GivingTuesday 2020 is shaping up to be a huge success! GivingTuesday reports total giving increased from $1.97 billion to $2.47 billion in the United States alone, representing a 25% increase compared to GivingTuesday 2019. Read more here. And that’s on TOP of the surge of generosity represented by #GivingTuesdayNow launched by GivingTuesday earlier …

GivingTuesday - 6 Things to Focus On Besides the Facebook Match

#GivingTuesday 2020 – 6 Things to Focus On Besides the Facebook Match

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising Leave a Comment

When Facebook announced what it was doing this year for GivingTuesday December 1, nonprofits everywhere went into a frenzy. Just as it did last year, the company will match $7 million in qualifying donations made on its website or app starting on Tuesday, December 1, at 8 am Eastern Time. Due to complaints about the match being gone within seconds …

Even if your nonprofit is small and on a shoestring budget, there are several benefits to setting up and implementing a solid Instagram Story strategy:

Instagram Stories: How To Start Using Them For Your Nonprofit

Julia Claire Campbell Fundraising, Instagram, Marketing, Nonprofits, Social Media, Visual Marketing Leave a Comment

What if Instagram Stories could help your nonprofit reach its’ audience? The social media struggle, especially for nonprofits and social causes, is real. Organic reach is plummeting on Facebook. Twitter is removing millions of fake followers from users’ accounts. 300 hours of video are uploaded to YouTube every minute. Every day it seems to get harder to reach the people who care, let alone …

10 Digital Marketing Trends That Will Shape Nonprofit Comms In 2021

10 Digital Marketing Trends That Will Shape Nonprofit Comms In 2021

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Social Media, Virtual Reality Leave a Comment

Social Media for Social Good Academy 2.0 is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. What’s on tap for nonprofit marketing as we enter 2021? Which digital marketing trends do nonprofits need to understand and to be aware of? After a year like no other, when we are …

5 Email Marketing Mistakes You're Definitely Making Right Now

5 Email Marketing Mistakes You’re Definitely Making Right Now

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Social Media Leave a Comment

What a training! Watch the replay – Patty Breech, email marketing expert, tells us how to dramatically improve our email marketing. Email is a powerful tool to raise money and build relationships, but unfortunately, many nonprofits are not using it to its full potential. Social media algorithms are always changing, and we’re finding ourselves having to pay more and more …

3 digital fundraising myths that need to be busted

3 Digital Fundraising Myths That Need to be Busted – NOW

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Soap Box Leave a Comment

So here we are, in the middle of a global pandemic, trying to make sense not only of where we are but how we can plan for the future. 1.5 billion people worldwide have been under stay at home orders, millions of Americans are working from home, trying to navigate this new world where we can’t see each other in …