Archive: Online Fundraising

What Will Be The Next Ice Bucket Challenge?

It seems like every charity is taking to social media to become the next Ice Bucket Challenge. But when does it become too much? Writing for The Guardian, Hadley Freeman explains that while she gritted her teeth through the #NoMakeUpSelfie craze and of course, the #IceBucketChallenge, the latest trend in ...

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How Your Nonprofit Can Plan Ahead for #GivingTuesday

I know, I know – it’s too early to talk about December. On the East Coast, we just got comfortable ordering Pumpkin Spice Lattes and pulling out our fall boots. We don’t want to discuss Christmas and certainly not year-end giving right now! Think again!  Don’t let your nonprofit be ...

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The 4 Questions You Need To Answer When Raising Money Online

Raising money online seems to confound many nonprofits, especially smaller ones. The three main challenges that nonprofits face with raising money online are 1) how to find new donors willing to give online, 2) convincing “traditional” donors to give online and 3) using social media to raise money. As with ...

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Is A Donate Button Coming To Twitter?

The ability to donate directly inside Twitter may be coming to a nonprofit near you! Last week, Twitter announced that it will start testing a Buy button embedded into individual tweets. The company aims to encourage shopping directly from your mobile device – “sellers will gain a new way to ...

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Social Media Slacktivism or Something Bigger?

Does the recent success of the ALS Ice Bucket Challenge leave you feeling exhilarated, or skeptical? There certainly were a variety of lively opposing viewpoints presented at the most recent #CommBuild and #FundChat nonprofit Tweet chats! I participated in the challenge, and continue to believe that it is a big opportunity for the ...

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What the Social Media Success of the ALS #IceBucketChallenge Can Teach Nonprofits

I am sure that you’ve seen it by now – a Facebook friend posting a video as they get doused by a bucket of ice water, all in the name of raising awareness for Amyotrophic Lateral Sclerosis (ALS), also known as Lou Gehrig’s disease. From Boston Mayor Marty Walsh to ...

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It’s Never Too Early To Start Your Year-End Fundraising Campaigns

September is the ideal time to begin your end-of-year fundraising campaign. Donations jump 163% in December, and the average gift size increases by 36%! So what are you waiting for? This neat infographic from Salsa Labs features details about end-of-year giving and more. They also have a helpful free e-book you ...

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