In response to the unprecedented need caused by COVID-19, GivingTuesday is hosting #GivingTuesdayNow, a global day of giving and unity, set to take place on May 5, 2020. The day is designed to drive an influx of generosity, citizen engagement, business and philanthropy activation, and support for communities and nonprofits around the world. Join me and Kat Murphy Toms, GivingTuesday‘s Digital …
5 Tips + 25 Ideas + 3 Tools to Take Your Nonprofit Events Virtual In the Age of Coronavirus – #NPCOVID19
Social Media for Social Good Academy 2.0 is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. The coronavirus pandemic is sweeping across the globe. Human behavior itself is shifting towards online and digital as we social distance to slow the spread and save lives. People are staying inside, working …
A Wake-Up Call for P2P Fundraisers
Keynote sponsored by DonorDrive It’s NOT business as usual for nonprofits. Yesterday’s growth drivers are becoming increasingly obsolete; demographic shifts are resetting donor and participant expectations; and the promise of technology to reach new donors has never been more real. In my presentation, I walk nonprofits through the three ways to thrive in the new normal for NPOs. Check out …
5 Ways to Use Social Media to Demonstrate Impact
This is a small excerpt from my book, How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days, coming out February 19th. Social media provides you with an opportunity to showcase your distinctive and unique footprint on the world. Your impact is not the “what” of the services you provide – it’s the WHY. Focus …
Fundraisers: Stop Blaming Facebook For Donors Not Wanting to Hear From You
It’s year-end giving season, and GivingTuesday is fast approaching. Nonprofits of all sizes are in a frenzy about the Facebook $7M match (more on that here) and whether or not they should use Facebook charitable giving tools. Somehow, their biggest problem revolves around the fact that donors want to give and are giving via Facebook and Instagram. Now LISTEN because …
How to Use Social Media to Maximize Your #GivingTuesday Campaigns
Giving Tuesday is just around the corner! Wondering how to use social media to best stand out? Your campaign has 24 hours to make the most of this global movement to promote generosity. Giving Tuesday success depends on a great promotions plan – and that includes social media. In this webinar, I provided insider tips and tactics to bring the …
What Nonprofits Need To Know About Facebook’s #GivingTuesday Announcement
Cue the bells, throw the confetti, ring the alarms! Facebook announced that for GivingTuesday this year (December 3) it will be matching up to $7 million USD in donations made on the platform that day. If you aren’t familiar with GivingTuesday, it’s a global generosity movement unleashing the power of people and organizations to transform their communities and the world. …
Increase Your Fundraising on Instagram: 4 Ways to Drive Donations at Year-End
Are you using Instagram to get more engagement and to raise awareness about your nonprofit’s work? Do you want to use the fastest-growing social media platform to increase your fundraising and acquire new donors? Instagram now has 1 billion monthly active users, with over 60% of their user base logging in daily. 90% of Instagram users are younger than 35 …
10 Ways to Improve Donor Retention with Social Media [Webinar Replay]
No matter what time of year, it’s always the perfect time to show your donors some love! If you wait until year-end to communicate with and thank your donors, it may be too late. The harsh reality is that the recent numbers on donor attrition are abysmal – currently, new donor retention is at 17.6%, the worst it’s been in …