Below you'll find a list of all posts that have been categorized as “Social Media”
Today, TIME.com released their list of the 30 Best Pinners to Follow on Pinterest. Categories include Food, Design/Art, Fashion, Lifestyle, Technology and Wedding. According to TIME: “Pinterest, the three-year-old photo-sharing site, can be an overwhelming place for the uninitiated. The website acts as a virtual pinboard, encouraging users to create themed collages by “pinning” their favorite items. A favorite of fashionistas and …
Case Study: How One Nonprofit Raised Thousands Using Facebook – Part 2 This is the second part in my two part case study of the St. Baldrick’s Foundation, a volunteer-driven charity that effectively uses social media tools to raise money and engage supporters. Read part one here. In Tuesday’s post, I covered 8 ways that the St. Baldrick’s Foundation uses …
Case Study: How One Nonprofit Raised Thousands Using Facebook – Part 1 I first became aware of the St. Baldrick’s Foundation at the Inspire/BIO Conference in July. I was asked to speak about the latest social media tools for nonprofits, but I found myself learning even more from the other presenters – nonprofit professionals in the trenches who use social …
Alexa recently reported that Pinterest is the 13th most visited website in the United States and 38th globally. As I’ve written about in previous posts, there are many ways that nonprofits can use Pinterest to raise awareness, spread information and solicit funds. But in order to be effective on Pinterest and use it to accomplish your nonprofit’s goals, you first …
This post was first published on the GiftWorks Guest Blog. Instagram is hot. With 100 million monthly active users and over 40 million photos uploaded per day, the photo-sharing site claims to gain a new follower every second. Online marketing is visual. If you are not telling your story to your supporters in a visual way, you may be ignored or …
On Tuesday I was pleased to present a webinar with Nonprofit Webinars (a service of 4Good) on the topic: How to Build An Army of Online Brand Ambassadors, part of their Tech Tuesdays series. The slides are here: How to Build An Army of Online Brand Ambassadors from Julia Campbell Nonprofits are strapped for resources – staff time is minimal …
Some people love it, some people hate it – and some people love to hate it. Your favorite social network is changing again, and this time for the better. In an announcement last week, Facebook unveiled their new News Feed FYI blog to “highlight major updates to News Feed and explain the thinking behind them.” Did you know that on …
Pinterest has been busy! Reaching 70 million users and 2.5 billion monthly pageviews, Pinterest has been growing like a weed – a very popular weed that marketing professionals should not ignore. We all know why I love Pinterest, especially for nonprofits. My top 3 reasons: 1) Pinterest is growing leaps and bounds. 2) Pinterest is where women are, and women …
Implementing a mobile strategy is no longer an option for nonprofits, because in less than a year more of your supporters will visit your website from a mobile device than from their desktop computer. Despite the explosion of mobile usage, too many nonprofits think that having a successful mobile strategy means simply creating a mobile-friendly website. In reality, an effective …