My Advice for Politicians On Instagram

Julia Claire Campbell Instagram, Social Media 13 Comments

Soon after Instagram launched in October 2010, celebrities, actors and athletes jumped on the bandwagon in full force, taking #selfies, using the cool filters and blowing up everyone’s feeds with their glamorous lifestyles. Since one could argue that Instagram is a bit more narcissistic and self-involved than the other social networks, it is puzzling why politicians and government officials have …

Control the Chaos with a Free Social Media Calendar Template

Julia Claire Campbell Content Creation, Social Media 60 Comments

As a nonprofit professional, you wear many hats. Between answering emails, making phone calls to supporters, editing the annual appeal letter and coordinating fundraising events, who has time to maintain more than one social media site? You do have time. I promise. The answer to managing it all lies in one word – planning! Use a Social Media Calendar to …

The Latest Social Media Tools

The Latest Social Media Tools [PRESENTATION]

Julia Claire Campbell Social Media, Speaking 30 Comments

Yesterday I presented at the Inspire/BIO conference, “Harnessing the Power of the Patient”, a free half-day seminar sponsored by Inspire and the Biotechnology Industry Organization (BIO). The seminar took place 9 a.m. to 1 p.m. at BIO’s headquarters in Washington, DC. Here are the slides from my presentation, “The Latest Social Media Tools”. The Latest Social Media Tools from Julia Campbell

10 Ways Nonprofits Can Use LinkedIn Groups

10 Ways Nonprofits Can Use LinkedIn Groups

Julia Claire Campbell LinkedIn, Nonprofits, Social Media 44 Comments

LinkedIn is vastly underutilized by nonprofits, and I am not sure why. LinkedIn is different. The network cuts across all demographics and is the social media common denominator for a lot of people anxious about other social networking sites. In my experience, people that may be hesitant about Facebook and terrified of Twitter have almost certainly set up a profile …

5 Ways Facebook Graph Search Will Help Nonprofits

5 Ways Facebook Graph Search Will Help Nonprofits

Julia Claire Campbell Facebook, Nonprofits, Social Media 57 Comments

Last Monday Facebook rolled out its newest tool, Graph Search, to the hundreds of millions of U.S. users and others who use the “American English” version. (Other languages and demographics are going to follow quickly.) Why would Facebook make yet another change, some ask? The answer is simple. Facebook Graph Search is critical to its continuing relevance and success. It …

5 New Facebook Features Your Nonprofit Needs to Know About

5 New Facebook Features Your Nonprofit Needs to Know About

Julia Claire Campbell Facebook, Nonprofits, Social Media 47 Comments

The landscape of social media changes so rapidly, it’s hard to keep up. Social media giant Facebook has unveiled a slew of changes in recent weeks. In order to maximize engagement on your Facebook page and use it to the best of your ability, it is important to stay on top of the changes. Here are 5 new features of …

Healing with the Best of Human Nature Through Social Media (PODCAST)

Healing with the Best of Human Nature Through Social Media (PODCAST)

Julia Claire Campbell Marketing, Nonprofits, Social Media, Speaking 28 Comments

Today I was thrilled to be interviewed on the Uncommon Giving radio show on BlogTalkRadio, and I wanted to share the link with you if you missed it – click here or listen below. Listen to internet radio with Uncommon Giving on BlogTalkRadio Topics covered include: Using social good to heal from tragedy, including the Sandy Hook shootings and the Boston Marathon …

Nonprofits Should Stop Being Scared of Negative Feedback On Social Media

Why You Should Stop Being Scared of Negative Feedback On Social Media

Julia Claire Campbell Nonprofits, Social Media, Strategy 39 Comments

When I speak with nonprofits about their biggest fear in using social media, most say to me that they are scared of negative feedback. Many nonprofits seem to think that all the wack jobs, former staff members and disgruntled clients will come out of the woodwork and vent on their Facebook Walls, tweet bad things about them and write nasty …