Social Throwdown: Social Media Tips In A Hurry [PRESENTATION]

Julia Claire Campbell Marketing, ROI, Social Media, Speaking, Strategy Leave a Comment

Welcome North By North Shore participants! Here is a copy of this morning’s presentation, and some helpful resources for you as you dive into the social media pool. Don’t hesitate to contact me with questions or advice! Social Media Tips – Social Throwdown – presentation to North By North Shore Articles: 9 Ways to Measure Your Brand’s Social Media Health …

How Nonprofits Can Harness the Power of Social Media [PRESENTATION]

Julia Claire Campbell Marketing, Nonprofits, ROI, Social Media, Speaking, Strategy Leave a Comment

Welcome members of the People’s United Bank Nonprofit Consortium! Here is a copy of this morning’s presentation, and some helpful resources for you as you dive into the social media pool. Don’t hesitate to contact me with questions or advice! Articles: 22 High-Impact, Low Cost Social Media Opportunities for Nonprofits Nonprofits and Social Media: Discovery, Cultivation, Solicitation and Stewardship Nonprofits …

6 Brand New Facebook Page Changes You May Have Missed

Julia Claire Campbell Facebook, Marketing, Nonprofits, Social Media 4 Comments

Facebook has certainly been busy these last few weeks! Along with the much-maligned IPO (did you buy it?) and Zuckerberg’s marriage, the indomitable social media company quietly rolled out several important changes to Facebook Pages. If you blinked, you may have missed them. But hey, that’s what I’m here for! Let’s get started. 6 Important Facebook Page Changes You May …

It’s not all about the Likes.

Julia Claire Campbell Social Media, Strategy 6 Comments

How can we get more Likes, Followers, Fans, Connections, Circles? Lately it seems that is all anyone cares about. Get those numbers up! “If we get 1500 Twitter followers/500 Facebook fans/674 LinkedIn connections, things will be better! THEN we can rest easy!” Numbers People are consumed by the “numbers game” on social media and ignore all else. I understand why …

Twitter publishes changes to their Privacy Policy

Julia Claire Campbell Privacy, Social Media, Twitter Leave a Comment

By far the number one question and comment I get in presentations and in meetings with clients revolves about privacy concerns. Privacy concerns on social media are very real and understanding the specific privacy settings and protocols on each social network you use is paramount. Today I received an email from Twitter about their updated Terms of Service and Privacy …

Welcome SCORE members and counselors!

Julia Claire Campbell Content Creation, Entrepreneurship, Marketing, Social Media, Strategy Leave a Comment

This morning I’m giving an exciting presentation to the local chapter of SCORE Northeastern Massachusetts! The topic is how and why a small business should develop a social media plan. SCORE helps aspiring entrepreneurs and existing business owners translate their dreams and ideas into reality through planning sessions, mentoring and counseling. They do great work, and I am happy to support …