Recent Posts

How to Help and to Heal after the Boston Marathon Bombings

How to Help and to Heal after the Boston Marathon Bombings

April 18th, 2013, by

Monday’s horrific events have shaken all of us. We all have stories of running the Boston Marathon or going to cheer a friend or loved one on as they completed (or attempted to complete) the rigorous, demanding 26.2 mile course. Going into the city on Patriot’s Day is a rite ...

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The good outnumber you. And we always will.

The good outnumber you. And we always will.

April 15th, 2013, by

I can’t put my thoughts into words right now, but I wanted to share with you these words from Patton Oswalt’s Facebook page. They say everything that I want to say. Boston. Fucking horrible.  I remember, when 9/11 went down, my reaction was, “Well, I’ve had it with humanity.” But ...

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Social Media for Social Good: How Nonprofits Can Use Social Media Marketing Tools to Accomplish Their Missions [PRESENTATION]

Social Media for Social Good: How Nonprofits Can Use Social Media Marketing Tools to Accomplish Their Missions [PRESENTATION]

April 11th, 2013, by

Here are the slides from a presentation I did this morning at SAYMedia Salem! Thank you to Kevin Letourneau and the Salem YMCA for setting it up and thanks to all the attendees! Social Media for Social Good: How Nonprofits Can Use Social Media Marketing Tools to Accomplish Their Missions Sponsored by SAYmedia at the ...

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Think more about the Why and Less about the How in Social Media

Think more about the Why and Less about the How in Social Media

April 3rd, 2013, by

Here are the two most frequently asked questions in my experience in the field of social media marketing: 1.  What social media tools should I use? 2.  How much time should I spend on social media? The answer is – I can’t give you these answers. I need you to ...

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Pinning for Good – How Nonprofits Can Use Pinterest to Raise Money, Create Awareness and Do Good

Pinning for Good – How Nonprofits Can Use Pinterest to Raise Money, Create Awareness and Do Good

March 28th, 2013, by

Here are the slides from Tuesday’s webinar: Pinning for Good – How Nonprofits Can Use Pinterest to Raise Money, Create Awareness and Do Good from NonprofitWebinars.com Description: In this free webinar you will learn how to use Pinterest to promote your cause, to gain a dedicated following and to raise more money. Topics ...

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Facebook Is Still King – But Don’t Ignore the Rest of the Social Media Court

Facebook Is Still King – But Don’t Ignore the Rest of the Social Media Court

March 27th, 2013, by

Facebook (love it or hate it) is where people are. Facebook continues to be a vital part in (most of) our daily lives. The Pew Research Center’s Internet & American Life Project found that 92% of people using social networking sites maintain a profile on Facebook. 92%! If you are ...

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3 Reasons Your Nonprofit Should Absolutely Be Interested In Pinterest

3 Reasons Your Nonprofit Should Absolutely Be Interested In Pinterest

March 20th, 2013, by

I’m sure that by now someone has brought up this question – either at a Board meeting, marketing meeting or just in passing: Should our nonprofit be interested in Pinterest? The short answer is – YES! Note: Before jumping on any social network, your nonprofit should think about overall fundraising ...

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