Recent Posts

The 4 Questions You Need To Answer When Raising Money Online

Welcome! If you’re new here, you may want to subscribe to my RSS feed to get new posts. Thanks for visiting! Raising money online seems to confound many nonprofits, especially smaller ones. The three main challenges that nonprofits face with raising money online are 1) how to find new donors ...

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Is A Donate Button Coming To Twitter?

The ability to donate directly inside Twitter may be coming to a nonprofit near you! Last week, Twitter announced that it will start testing a Buy button embedded into individual tweets. The company aims to encourage shopping directly from your mobile device – “sellers will gain a new way to ...

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Social Media & Your Small Business [PRESENTATION]

On Tuesday I provided a presentation to the Revere Chamber of Commerce – here are the slides. In this slideshow, you will learn: **The impact of social media on business – yes, it can be used for marketing! **Creative ideas for using social media to promote your business Social Media ...

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One Fundamental Thing Nonprofits Need To Know About Social Media

One of my favorite nonprofit technology evangelists is Amy Sample Ward, the innovative and creative CEO of the Nonprofit Technology Network (NTEN). Association Mavens has an insightful interview with Amy, and her perspective about social media, nonprofits and the future of nonprofit technology. The most important point Amy makes is ...

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Social Media Slacktivism or Something Bigger?

Does the recent success of the ALS Ice Bucket Challenge leave you feeling exhilarated, or skeptical? There certainly were a variety of lively opposing viewpoints presented at the most recent #CommBuild and #FundChat nonprofit Tweet chats! I participated in the challenge, and continue to believe that it is a big opportunity for the ...

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10 Qualities You Need To Become A Stellar Nonprofit Storyteller

Storytelling is not only a fantastic way to relate to other humans on a personal level, it is also a fantastic marketing and fundraising tool for nonprofits. When done strategically and in harmony with online channels, storytelling can and will help you raise more money and strengthen relationships with your ...

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6 Proven Methods To Get More Social Media Shares

We all know that sharing is the gold standard of social media. Likes and comments are all well and good, but getting someone to share, to retweet, to repin, to regram – that is what exposes your content to a wider audience. Sharing is more powerful as it requires more ...

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