Big Changes Coming to Facebook - What Your Nonprofit Needs to Know

There Are Big Changes Coming to Facebook – What Your Nonprofit Needs to Know

Julia Claire Campbell Facebook, Marketing, Nonprofits, Social Media 1 Comment

Facebook just announced another sweeping change to the News Feed. As many nonprofits know, organic (unpaid) reach and post engagement from Pages has gone down in recent months, with fewer and fewer people seeing Page posts. I’ve written a lot about this topic, and ways to fight the Facebook algorithm and get in front of more of your supporters on …

How To Get More Nonprofit Social Media Engagement in 2018

How Nonprofits Can Get More Social Media Engagement in 2018

Julia Claire Campbell Marketing, Nonprofits, Social Media, Strategy Leave a Comment

Nonprofits small and large dived into social media last year, and some found huge success – but many did not get the results that they expected. I hear these social media laments all the time from nonprofits: “Social media algorithms have killed our engagement this year.” “It’s so hard to cut through the noise and clutter on Facebook.” “Do you …

6 Ways for Your Nonprofit to Quickly Get More Engagement on Facebook

6 Ways Your Nonprofit Can Quickly Get More Facebook Engagement

Julia Claire Campbell Facebook, Marketing, Nonprofits, Social Media Leave a Comment

The friendly folks at Facebook have tweaked the News Feed algorithm again, now putting an explicit priority on posts from family and friends over pages. However, as with all changes to the Facebook News Feed, I encourage you to breathe and do not panic. This is nothing new, but as with every other algorithm update, it requires some strategizing and …