5 quick social media tips to create buzz before giving tuesday

5 Quick Social Media Tips to Create Buzz Before #GivingTuesday

Julia Claire Campbell Nonprofits, Online Fundraising, Social Media Leave a Comment

Giving Tuesday is just one week away! Love it or hate it, the truth is that this wildly popular international day of giving and giving back will most certainly generate record amounts of press coverage, website clicks, and donations to charities small and large. Not sure if you should carry out a campaign this year? Before you launch a #GivingTuesday campaign, …

10 Ways Nonprofits Can Succeed with Visual Marketing

10 Ways Nonprofits Can Succeed with Visual Marketing

Julia Claire Campbell Marketing, Nonprofits 34 Comments

Visual marketing may seem like a buzzword, but it’s incredibly important in today’s attention economy. What is Visual Marketing? Visual marketing is simply incorporating eye-catching, great visuals into your marketing efforts. It is mostly used to refer to social media marketing, blogging and websites, where visuals are king. Why is it important? To succeed in marketing your nonprofit has to …

17 Tips for Getting More Pinterest Followers for your Nonprofit

17 Tips for Getting More Pinterest Followers for Your Nonprofit

Julia Claire Campbell Nonprofits, Pinterest, Social Media 35 Comments

Alexa recently reported that Pinterest is the 13th most visited website in the United States and 38th globally. As I’ve written about in previous posts, there are many ways that nonprofits can use Pinterest to raise awareness, spread information and solicit funds. But in order to be effective on Pinterest and use it to accomplish your nonprofit’s goals, you first …

The Latest Social Media Tools

The Latest Social Media Tools [PRESENTATION]

Julia Claire Campbell Social Media, Speaking 30 Comments

Yesterday I presented at the Inspire/BIO conference, “Harnessing the Power of the Patient”, a free half-day seminar sponsored by Inspire and the Biotechnology Industry Organization (BIO). The seminar took place 9 a.m. to 1 p.m. at BIO’s headquarters in Washington, DC. Here are the slides from my presentation, “The Latest Social Media Tools”. The Latest Social Media Tools from Julia Campbell Twitter Facebook Google+

6 Characteristics of Awesome Nonprofit Pins

Julia Claire Campbell Nonprofits, Pinterest, Social Media 31 Comments

If your nonprofit doesn’t know about Pinterest, it’s about time it caught up. In terms of adult U.S. Internet users, Pinterest has almost caught up with Twitter! Nonprofits are actively using Pinterest to connect with new donors, raise money and accomplish their missions. There are several characteristics that separate awesome nonprofit pins from the mediocre. Awesome nonprofit pins: Are visually …

Pinning for Good – How Nonprofits Can Use Pinterest to Raise Money, Create Awareness and Do Good

Pinning for Good – How Nonprofits Can Use Pinterest to Raise Money, Create Awareness and Do Good

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Pinterest, Social Media 1 Comment

Here are the slides from Tuesday’s webinar: Pinning for Good – How Nonprofits Can Use Pinterest to Raise Money, Create Awareness and Do Good from NonprofitWebinars.com Description: In this free webinar you will learn how to use Pinterest to promote your cause, to gain a dedicated following and to raise more money. Topics to be covered include: Why your nonprofit needs to get …

Facebook Is Still King – But Don’t Ignore the Rest of the Social Media Court

Facebook Is Still King – But Don’t Ignore the Rest of the Social Media Court

Julia Claire Campbell Facebook, Marketing, Nonprofits, Social Media 2 Comments

Facebook (love it or hate it) is where people are. Facebook continues to be a vital part in (most of) our daily lives. The Pew Research Center’s Internet & American Life Project found that 92% of people using social networking sites maintain a profile on Facebook. 92%! If you are developing a social media marketing strategy, you can’t ignore that …