how to create a nonprofit social media toolkit

How to Create a Nonprofit Social Media Toolkit for Your Online Fundraising Campaign

Julia Claire Campbell Nonprofits, Online Fundraising, Social Media 1 Comment

When creating and implementing your nonprofit online fundraising campaign, remember that getting people’s attention is much harder than it seems. The trap nonprofits too often fall into is that they feel entitled to attention, and even donations, from their supporters and online community members. Reality check: Just because you have a wonderful cause does not mean that people will understand …

Telling Your Nonprofit Story With Social Media

Telling Your Nonprofit Story With Social Media

Julia Claire Campbell Nonprofits, Social Media, Storytelling 2 Comments

These are the slides from a free seminar I provided to a group at the Nonprofit Net in Lexington, MA. Enjoy! Takeaways: * How to use digital and visual storytelling strategies * What stories you should be telling online * How to use photo and video-sharing tools to connect with supporters Twitter Facebook Google+

10 Qualities You Need To Become A Stellar Nonprofit Storyteller

10 Qualities You Need To Become A Stellar Nonprofit Storyteller

Julia Claire Campbell Nonprofits, Storytelling 21 Comments

Storytelling is not only a fantastic way to relate to other humans on a personal level, it is also a fantastic marketing and fundraising tool for nonprofits. When done strategically and in harmony with online channels, storytelling can and will help you raise more money and strengthen relationships with your supporters. Great nonprofit stories: *Convey impact and outcomes; *Elicit emotion …

Nonprofit Storytelling in A Digital World

Nonprofit Storytelling in A Digital World

Julia Claire Campbell Nonprofits, Social Media, Speaking 27 Comments

I’m happy to announce that I will be teaching a free two hour seminar with HandsOn Tech Boston! Description: Digital technologies have fundamentally changed the way people read and consume information. If your nonprofit is not embracing digital tools to compose a compelling narrative around your cause, your information could be getting lost in the noise. In this increasingly competitive …

15 Ways Nonprofits Can Use Instagram

15 Ways Nonprofits Can Use Instagram

Julia Claire Campbell Instagram, Nonprofits, Social Media 56 Comments

This post was first published on the GiftWorks Guest Blog.  Instagram is hot. With 100 million monthly active users and over 40 million photos uploaded per day, the photo-sharing site claims to gain a new follower every second. Online marketing is visual. If you are not telling your story to your supporters in a visual way, you may be ignored or …