There is a misconception that the work of social media is easy – simple posting and tweeting.
How hard can it be?
If you do it well, it is much more than that.
Mark Smiciklas, Digital Strategist at Intersection Consulting, Ltd., created a great infographic depicting how much time organizations invest in social media management.
He examined a typical social media workflow in a 40 hour work week. What he found might surprise you.
I’ve written about the real work of social media – research, content creation, listening, posting, acknowledgement, measurement, analysis.
How do your organization compare?
Comments 34
What Is Your Organization’s Social Media Workflow? – http://t.co/ejiuWoZA30
What Is Your Organization’s Social Media Workflow? – http://t.co/ZiwUA5g3SL
What Is Your Organization’s Social Media Workflow? http://t.co/12lmDHeRAQ via @JuliaCSocial
One thing I emphasis in my presentations – social media work is not just posting and tweeting. http://t.co/wPF8cXWb4U #OSUSciComm
What Is Your Organization’s Social Media Workflow? via @JuliaCSocial http://t.co/6udfjn3qNq
What Is Your Organization’s Social Media Workflow? http://t.co/u1d8WlniYR via @JuliaCSocial
What Is Your Organization’s #SocialMedia Workflow? How does your organization compare? http://t.co/gX7Z8A27iQ #globalniche
As a sm bus, this infographic looks exhausting. It’s an example of the time organizations spend on Social Media. http://t.co/pUcd78z42I
RT @naomichirps: One thing I emphasis in presentations – social media work is not just posting and tweeting http://t.co/RfslE2JtfC #netlit
This is interesting we see similar patterns, though in our opinion much more time should be spent on promotions… http://t.co/KD8K9eMBLz
What Is Your Organization’s Social Media Workflow? http://t.co/hNbxBtcvMt
What Is Your Organization’s Social Media Workflow? http://t.co/eQ68yemeir via @JuliaCSocial
Analyzing social media for a week in the life of a business. http://t.co/EDP6r7l7Pt via @NewCommGlobal
What Is Your Organization’s Social Media Workflow? http://t.co/D0iUvmEanK via @JuliaCSocial
What Is Your Organization’s Social Media Workflow? http://t.co/ns1ypSxfR4 via @JuliaCSocial
What Is Your Organization’s Social Media Workflow? http://t.co/kBL7QLlRX5 via @JuliaCSocial
What Is Your Organization’s Social Media Workflow? http://t.co/thdrlVvu1M via @JuliaCSocial
What Is Your Organization’s Social Media Workflow? http://t.co/NerIxxxGZy via @JuliaCSocial
What Is Your Organization’s Social Media Workflow? http://t.co/suucYshNQJ via @JuliaCSocial
What Is Your Organization’s Social Media Workflow? – http://t.co/zLULcD9Rgq
What Is Your Organization’s Social Media Workflow? http://t.co/YZqg8XXMjq via @JuliaCSocial
#Infographic that shows the #SocialMedia work flow of a 40-hour work week. How does your #organization stack up? http://t.co/teZxpBOhur
What Is Your Organization’s Social Media Workflow? http://t.co/I0K5efMHpZ via @JuliaCSocial
What Is Your Organization’s Social Media Workflow? http://t.co/yHP1JPU9SW via @JuliaCSocial
What Is Your Organization’s Social Media Workflow? http://t.co/0hvkJDKhPL via @JuliaCSocial
RT @douglasi: What Is Your Organization’s Social Media Workflow? http://t.co/pjZARNQOmP via @JuliaCSocial
What Is Your Organization’s Social Media Workflow? http://t.co/rhBcngI9ii via @JuliaCSocial
What Is Your Organization’s Social Media Workflow? http://t.co/qnYOBVPlP9 via @JuliaCSocial
RT @ItsMeDerekD: What Is Your Organization’s Social Media Workflow? What are your priorities? http://t.co/NwUAk6WvmZ via @JuliaCSocial
RT @douglasi: What Is Your Organization’s Social Media Workflow? http://t.co/pjZARNQOmP via @JuliaCSocial
What Is Your Organization’s Social Media Workflow? http://t.co/ZbVhm1ndnd via @JuliaCSocial
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