Today, TIME.com released their list of the 30 Best Pinners to Follow on Pinterest. Categories include Food, Design/Art, Fashion, Lifestyle, Technology and Wedding. According to TIME: “Pinterest, the three-year-old photo-sharing site, can be an overwhelming place for the uninitiated. The website acts as a virtual pinboard, encouraging users to create themed collages by “pinning” their favorite items. A favorite of fashionistas and …
How One Nonprofit Is Raising Thousands Using Facebook – Part 2
Case Study: How One Nonprofit Raised Thousands Using Facebook – Part 2 This is the second part in my two part case study of the St. Baldrick’s Foundation, a volunteer-driven charity that effectively uses social media tools to raise money and engage supporters. Read part one here. In Tuesday’s post, I covered 8 ways that the St. Baldrick’s Foundation uses …
How One Nonprofit Is Raising Thousands Using Facebook
Case Study: How One Nonprofit Raised Thousands Using Facebook – Part 1 I first became aware of the St. Baldrick’s Foundation at the Inspire/BIO Conference in July. I was asked to speak about the latest social media tools for nonprofits, but I found myself learning even more from the other presenters – nonprofit professionals in the trenches who use social …
17 Tips for Getting More Pinterest Followers for Your Nonprofit
Alexa recently reported that Pinterest is the 13th most visited website in the United States and 38th globally. As I’ve written about in previous posts, there are many ways that nonprofits can use Pinterest to raise awareness, spread information and solicit funds. But in order to be effective on Pinterest and use it to accomplish your nonprofit’s goals, you first …
15 Ways Nonprofits Can Use Instagram
This post was first published on the GiftWorks Guest Blog. Instagram is hot. With 100 million monthly active users and over 40 million photos uploaded per day, the photo-sharing site claims to gain a new follower every second. Online marketing is visual. If you are not telling your story to your supporters in a visual way, you may be ignored or …
How to Build An Army of Online Brand Ambassadors
On Tuesday I was pleased to present a webinar with Nonprofit Webinars (a service of 4Good) on the topic: How to Build An Army of Online Brand Ambassadors, part of their Tech Tuesdays series. The slides are here: How to Build An Army of Online Brand Ambassadors from Julia Campbell Nonprofits are strapped for resources – staff time is minimal …
How the Latest Facebook Announcement Will Impact Your Social Media Strategy
Some people love it, some people hate it – and some people love to hate it. Your favorite social network is changing again, and this time for the better. In an announcement last week, Facebook unveiled their new News Feed FYI blog to “highlight major updates to News Feed and explain the thinking behind them.” Did you know that on …
How to Prevent the New Gmail Inbox From Hiding Your Emails
Recently, I was forced to change my email inbox. Reluctantly (grumbling all the way), I accepted the new design of Gmail. The new inbox creates three tabs and filter emails according to where Gmail thinks they belong – Primary, Social and Promotions. I had already spent countless hours setting up filters and labels to correctly file all of my emails …
New Features on Pinterest You Should Know About
Pinterest has been busy! Reaching 70 million users and 2.5 billion monthly pageviews, Pinterest has been growing like a weed – a very popular weed that marketing professionals should not ignore. We all know why I love Pinterest, especially for nonprofits. My top 3 reasons: 1) Pinterest is growing leaps and bounds. 2) Pinterest is where women are, and women …