How Nonprofits Can Use Social Media Marketing Tools to Accomplish Their Missions

Social Media for Social Good: How Nonprofits Can Use Social Media Marketing Tools to Accomplish Their Missions [PRESENTATION]

Julia Claire Campbell Nonprofits, Social Media, Speaking, Strategy 1 Comment

Here are the slides from a presentation I did this morning at SAYMedia Salem! Thank you to Kevin Letourneau and the Salem YMCA for setting it up and thanks to all the attendees! Social Media for Social Good: How Nonprofits Can Use Social Media Marketing Tools to Accomplish Their Missions Sponsored by SAYmedia at the Salem YMCA Presented by Julia C. Campbell Are you thinking about …

Think more about the Why and Less about the How in Social Media

Think more about the Why and Less about the How in Social Media

Julia Claire Campbell Social Media, Strategy 8 Comments

Here are the two most frequently asked questions in my experience in the field of social media marketing: 1.  What social media tools should I use? 2.  How much time should I spend on social media? The answer is – I can’t give you these answers. I need you to answer some questions for me first. (Note: If anyone gives …

Pinning for Good – How Nonprofits Can Use Pinterest to Raise Money, Create Awareness and Do Good

Pinning for Good – How Nonprofits Can Use Pinterest to Raise Money, Create Awareness and Do Good

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Pinterest, Social Media 1 Comment

Here are the slides from Tuesday’s webinar: Pinning for Good – How Nonprofits Can Use Pinterest to Raise Money, Create Awareness and Do Good from NonprofitWebinars.com Description: In this free webinar you will learn how to use Pinterest to promote your cause, to gain a dedicated following and to raise more money. Topics to be covered include: Why your nonprofit needs to get …

Facebook Is Still King – But Don’t Ignore the Rest of the Social Media Court

Facebook Is Still King – But Don’t Ignore the Rest of the Social Media Court

Julia Claire Campbell Facebook, Marketing, Nonprofits, Social Media 2 Comments

Facebook (love it or hate it) is where people are. Facebook continues to be a vital part in (most of) our daily lives. The Pew Research Center’s Internet & American Life Project found that 92% of people using social networking sites maintain a profile on Facebook. 92%! If you are developing a social media marketing strategy, you can’t ignore that …

3 Reasons Your Nonprofit Should Absolutely Be Interested In Pinterest

3 Reasons Your Nonprofit Should Absolutely Be Interested In Pinterest

Julia Claire Campbell Nonprofits, Pinterest, Social Media 2 Comments

I’m sure that by now someone has brought up this question – either at a Board meeting, marketing meeting or just in passing: Should our nonprofit be interested in Pinterest? The short answer is – YES! Note: Before jumping on any social network, your nonprofit should think about overall fundraising and marketing strategy and staff capacity first, and the tools …

Social Media What's Hot What's Not

Social Media – What’s Hot…What’s Not

Julia Claire Campbell Marketing, Social Media 9 Comments

I am thrilled to present this morning on the topic “Social Media: What’s Hot… And What’s Not” at The Enterprise Center at Salem State University! Please enjoy my presentation, and leave me a comment! Thanks for stopping by. If you can’t see the slideshow above, please click on this link: Social Media – What’s Hot…What’s Not – J Campbell Social Marketing from …

5 Things Yahoo Should Do Instead of Banning Remote Work

5 Things Yahoo Should Do Instead of Banning Remote Work

Julia Claire Campbell #FAIL, Best of the Interwebs, Moms 5 Comments

It’s 2013. Public infrastructure continues to age and deteriorate. Public transit systems are continually undervalued and underfunded. Day care, food and gasoline costs are skyrocketing. On the other hand, innovative technology continues to evolve. Smartphones and tablets are taking over. 80% of the population of North American uses the Internet daily. Considering all of the above, I was shocked to …

Nonprofit Content Creation

5 content ideas for nonprofits that think they have nothing to write/post/tweet about

Julia Claire Campbell Content Creation, Nonprofits, Social Media 5 Comments

As a marketing-savvy nonprofit professional, you know you need to create compelling content each and every day for your various online profiles – Facebook, Twitter, Google+, blog, email newsletter, etc. You don’t want to simply rehash the same information on every platform, because what fun would that be for your followers and fans? But how do you consistently find interesting …