How to Uphold Your Nonprofit’s Values While Implementing AI

Julia Claire Campbell AI, Fundraising, Nonprofits

Guest post by Sarah Tedesco Artificial intelligence (AI) is becoming increasingly popular in many areas of personal and professional life, including nonprofit work. Leveraging AI in your organization’s operations and fundraising allows you to provide better donor experiences and services while saving time and resources. Plus, AI tools can provide unique insights to improve and modernize your efforts. However, if …

Top Fundraising Strategies to Appeal to a Millennial Audience

Top Fundraising Strategies to Appeal to a Millennial Audience

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising

Understanding the giving habits and motivations of your millennial audience will give you a leg up in the fundraising space. This group has begun to dominate across donor demographics, which your organization has probably seen if you’ve done a fundraising assessment recently. Nonprofits need to take an informed approach to appealing to them and beginning to cultivate a relationship toward …

Text-to-Give Messaging: 4 Strategies to Boost Conversions

Text-to-Give Messaging: 4 Strategies to Boost Conversions

Julia Claire Campbell Fundraising, Nonprofits, Technology

Imagine that you’re a donor who recently opted into an animal welfare nonprofit’s text-to-give campaign, hoping to give to a great cause. However, you’re met with uninspiring, generic messages that don’t show how your donations will make an impact and feel impersonal. As a result, you opt-out of the campaign and look toward donating to another organization. To avoid this …

The Real Reason Nonprofits Can’t Keep Great Staff with Jonathan Meagher-Zayas

The Real Reason Nonprofits Can’t Keep Great Staff with Jonathan Meagher-Zayas

Julia Claire Campbell Fundraising, Nonprofits, Podcast

Are you heading into 2024 with fundraising tools that make your job easier? Today’s sponsor Qgiv can help! Over 20,000 fundraisers trust Qgiv to help them raise more money and improve their fundraising events. Visit www.jcsocialmarketing.com/qgiv to get a custom walkthrough of the platform and a free “This Is My Fundraising Shirt” t-shirt. It seems to be a common struggle in …

How to Think Strategically In A Short-Term World with Karen E. Osborne

How to Think Strategically In A Short-Term World with Karen E. Osborne

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Podcast, Strategy

Do you want to raise more money and connect with more supporters this Giving Tuesday, and throughout the entire giving season? Then check out Givebutter! Givebutter is ranked as the #1 software for fundraising, donor management, and auctions on G2, the largest independent software review site. And the best part? Givebutter’s all-in-one fundraising platform is completely free to use—forever! Just go …

Marketing a Pledge Fundraiser: 3 Essential Steps to Follow

Marketing a Pledge Fundraiser: 3 Essential Steps to Follow

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising

Guest Post by Brad Dowhaniuk of 99Pledges If you’re already familiar with pledge fundraising, you may know about some of the benefits of using this method. For example, let’s say your nonprofit organized a read-a-thon and asked donors to pledge $3 for every hour their participant spends reading. Not only are participants in control of how much they earn for …

5 Tips to Use Your Digital Annual Report as a Marketing Tool

5 Tips to Use Your Digital Annual Report as a Marketing Tool

Julia Claire Campbell Fundraising, Marketing, Nonprofits

Guest post by Ann Fellman, Chief Marketing Officer at Bloomerang Every year, nonprofits are required to file Form 990 with the IRS to provide financial information and maintain tax-exempt status. These documents are publicly available online, but they only provide the bare bones of your organization’s financial status. That’s why many nonprofits also choose to create their own annual report …

How One Nonprofit Built A Culture of Philanthropy with Maria Shanley

How One Nonprofit Built A Culture of Philanthropy with Maria Shanley

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Podcast

Do you want to raise more money and connect with more supporters this Giving Tuesday, and throughout the entire giving season? Then check out Givebutter! Givebutter is ranked as the #1 software for fundraising, donor management, and auctions on G2, the largest independent software review site. And the best part? Givebutter’s all-in-one fundraising platform is completely free to use—forever! Just go …