Instagram for nonprofits

Instagram for Nonprofits: How to Use Instagram to Raise Awareness and Build An Audience

Julia Claire Campbell Instagram, Nonprofits, Social Media 3 Comments

Instagram is a marketing powerhouse for brands, companies, and nonprofits alike. If you want to target a younger demographic, Instagram could be for you, with 59% of online adults ages 18-29 active on the network. More than 500 million people have Instagram accounts, more than 300 million of which use it daily! Another key characteristic that differentiates Instagram from social …

How To Fill Out A Nonprofit Digital Storytelling Calendar

Julia Claire Campbell Nonprofits, Social Media, Storytelling, Strategy Leave a Comment

In this post and video, I’m going to walk you through the topics and ideas to enter into your Digital Storytelling Calendar. Catch the replay of the video on my Facebook Page by clicking here. Here are just 5 benefits of using a formal, filled out Digital Storytelling Calendar for your nonprofit: 1) It will ensure that nothing falls through the cracks, especially …

5 Key Decisions Your Nonprofit Needs to Make Before Giving Tuesday

5 Key Decisions Your Nonprofit Needs to Make Before #GivingTuesday

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising 1 Comment

Friendly reminder – #GivingTuesday 2017 is less than 100 days away! It’s tempting to see the astounding fundraising numbers from last year – 1,640,000 gifts made; 177 million raised in over 98 countries – and think that this day of giving will work for your nonprofit. You may be saying, “Sure it will work? I mean, it worked for so …

how to create a story series for your nonprofit

How to Create a Story Series for Your Nonprofit

Julia Claire Campbell Marketing, Nonprofits, Social Media, Storytelling 1 Comment

Great storytelling is the best way to capture the attention, as well as the hearts and minds, of your supporters. Using digital tools like your website, email newsletter, and social networks are vital in the quest to get your stories in front of a critical mass of people. Working together, the power of great stories and the reach of digital …

Solutions to 6 Common Nonprofit Digital Storytelling Challenges

How to Combat Common Nonprofit Digital Storytelling Challenges

Julia Claire Campbell Nonprofits, Social Media, Storytelling Leave a Comment

In this week’s lesson, I give my solutions to the 6 most common challenges faced by nonprofits as they embark on their digital storytelling campaigns. Catch the replay of the video on my Facebook Page by clicking here. Here the 6 challenges that I tackle in this mini-training: 1) We’ve never collected stories before! 2) We cannot share the identities of our clients. …

How to Tell Stories that Take People from Passive to Passionate

How to Tell Stories that Take People from Passive to Passionate

Julia Claire Campbell Nonprofits, Social Media, Storytelling Leave a Comment

In this week’s lesson, I cover the nuts and bolts of crafting an effective story – one that will take your audience from passive to PASSIONATE! Catch the replay of the video on my Facebook Page by clicking here. What I cover in this mini-training: 1) How to drive your donors, supporters, and online fans to take action through compelling storytelling; 2) Why …

How to collect stories about your nonprofit - worksheet

How to Collect Stories About Your Nonprofit [WORKSHEET]

Julia Claire Campbell Nonprofits, Storytelling 1 Comment

Last week’s lesson in Storytelling Summer School detailed the 5 types of stories you need to actively collect and share about your nonprofit and it’s impact. (If you didn’t grab the free Story Collection Worksheet, grab it here.) Over in the Facebook Group, Storytelling Superstar Amelia Leggett jumped right in! Amelia runs the social media channels for two nonprofits – …

5 types of stories to share on social media

5 Types of Stories Your Nonprofit Needs to Share on Social Media

Julia Claire Campbell Nonprofits, Social Media, Storytelling 1 Comment

In this week’s lesson, I detail the 5 types of stories that you need to systematically and thoughtfully collect and to share on your digital channels (website, email, social media) during your next fundraising campaign. Catch the replay of the video on my Facebook Page by clicking here. What I cover in this mini-training: The 5 best types of stories to …

Facebook Live for nonprofits

8 Ways to Use Live-Streaming Video to Share Stories as They Happen

Julia Claire Campbell Infographics, Nonprofits, Social Media, Storytelling, Video 1 Comment

So what is “live-streaming video”? Live-streaming means filming a video as it happens and broadcasting it via social media. This may sound terrifying to the uninitiated but take note: Live-streaming video is the most popular form of video content on the web today. With nonprofits across the sector continually being accused of shying away from the spotlight and spending all …