Top Fundraising Strategies to Appeal to a Millennial Audience

Top Fundraising Strategies to Appeal to a Millennial Audience

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising

Understanding the giving habits and motivations of your millennial audience will give you a leg up in the fundraising space. This group has begun to dominate across donor demographics, which your organization has probably seen if you’ve done a fundraising assessment recently. Nonprofits need to take an informed approach to appealing to them and beginning to cultivate a relationship toward …

Marketing a Pledge Fundraiser: 3 Essential Steps to Follow

Marketing a Pledge Fundraiser: 3 Essential Steps to Follow

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising

Guest Post by Brad Dowhaniuk of 99Pledges If you’re already familiar with pledge fundraising, you may know about some of the benefits of using this method. For example, let’s say your nonprofit organized a read-a-thon and asked donors to pledge $3 for every hour their participant spends reading. Not only are participants in control of how much they earn for …

How One Nonprofit Built A Culture of Philanthropy with Maria Shanley

How One Nonprofit Built A Culture of Philanthropy with Maria Shanley

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Podcast

Do you want to raise more money and connect with more supporters this Giving Tuesday, and throughout the entire giving season? Then check out Givebutter! Givebutter is ranked as the #1 software for fundraising, donor management, and auctions on G2, the largest independent software review site. And the best part? Givebutter’s all-in-one fundraising platform is completely free to use—forever! Just go …

How LinkedIn Will Help You Reach New Audiences with Tania Bhattacharyya

How LinkedIn Will Help You Reach New Audiences with Tania Bhattacharyya

Julia Claire Campbell Fundraising, LinkedIn, Marketing, Nonprofits, Online Fundraising, Podcast, Social Media

Do you want to raise more money and connect with more supporters this Giving Tuesday, and throughout the entire giving season? Then check out Givebutter! Givebutter is ranked as the #1 software for fundraising, donor management, and auctions on G2, the largest independent software review site. And the best part? Givebutter’s all-in-one fundraising platform is completely free to use—forever! Just go …

How to Reach Your Year-End Fundraising Goals and Thrive with Floyd Jones

How to Reach Your Year-End Fundraising Goals and Thrive with Floyd Jones

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Podcast, Social Media

Do you want to raise more money and connect with more supporters this Giving Tuesday, and throughout the entire giving season? Then check out Givebutter! Givebutter is ranked as the #1 software for fundraising, donor management, and auctions on G2, the largest independent software review site. And the best part? Givebutter’s all-in-one fundraising platform is completely free to use—forever! Just go …

How to Prepare for Giving Tuesday with Kat Murphy

How to Prepare for Giving Tuesday with Kat Murphy

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Podcast, Social Media

The Nonprofit Social Media Summit sponsored by Neon One is back and bigger than ever! Go to nonprofitsocialmediasummit.com to get your free ticket, and you’ll get access to the complete session line-up, with speakers on social media advertising, LinkedIn for nonprofits, AI and ChatGPT, influencer marketing, YouTube strategy, and more. You can upgrade your ticket to get the recordings, slides, and …

How Fundraisers Can Use Artificial Intelligence with Josh Hirsch

How Fundraisers Can Use Artificial Intelligence with Josh Hirsch

Julia Claire Campbell AI, Fundraising, Marketing, Nonprofits, Online Fundraising, Podcast, Social Media

The Nonprofit Social Media Summit sponsored by Neon One is back and bigger than ever! Go to nonprofitsocialmediasummit.com to get your free ticket, and you’ll get access to the complete session line-up, with speakers on social media advertising, LinkedIn for nonprofits, AI and ChatGPT, influencer marketing, YouTube strategy, and more. You can upgrade your ticket to get the recordings, slides, and …

How To Drive Donations With Online Marketing with Adora Drake

How To Drive Donations With Online Marketing with Adora Drake

Julia Claire Campbell Fundraising, LinkedIn, Marketing, Nonprofits, Online Fundraising, Podcast, Social Media, YouTube

The Nonprofit Social Media Summit sponsored by Neon One is back and bigger than ever! Go to nonprofitsocialmediasummit.com to get your free ticket, and you’ll get access to the complete session line-up, with speakers on social media advertising, LinkedIn for nonprofits, AI and ChatGPT, influencer marketing, YouTube strategy, and more. You can upgrade your ticket to get the recordings, slides, and …

Don’t Be A Big Box Nonprofit with Allison Fine

Don’t Be A Big Box Nonprofit with Allison Fine

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Podcast

The data on donor retention is not good. On average, over three quarters of new donors do not make a second gift. Also, the number of individual donors has dropped nearly 20 percent since the beginning of this century. It is not difficult to believe that this large drop is connected to donors feeling unappreciated  and even commoditized. This purely transactional approach …