Back to school digital marketing workshop

Go Back-to-School with Online Marketing Experts

Julia Claire Campbell Events, Marketing, Social Media, Speaking 1 Comment

Are you looking to enhance your online marketing efforts this fall? Do you want to produce amazing visual content for your social media channels and watch your engagement skyrocket? Have you heard the hype about Facebook Live, but wonder how you can use it to grow your business? Do you enjoy learning in a small group environment where you have …

5 Reasons to Get Excited About Social Media Day

5 Reasons to Get Excited About Social Media Day

Julia Claire Campbell Events, Marketing, Social Media, Speaking Leave a Comment

Social Media Day is almost here, and you should be just as I excited as I am! Why? Here are just 5 reasons: 1) Social media has completely revolutionized communications. It’s not a fad, or a trend, or even a marketing tactic – social media and all that comes with it, the good, the bad, and the ugly, have utterly changed …

Social Eyes EP #22: Authenticity and Building an Online Community with Julia Campbell

Authenticity and Building an Online Community [PODCAST]

Julia Claire Campbell Marketing, Social Media, Speaking, Strategy Leave a Comment

I am pleased to have been featured on my friend Jeannine O’Neil’s super social media podcast, Social Eyes! In this episode, we discuss: Social media is about being your authentic self and building your community. **The goal for getting on social media (from a marketing standpoint) is to create a dynamic, engaged community of people. **Telling a story is absolutely key …

Engaging Your Library Community Through Storytelling and Social Media

Julia Claire Campbell Marketing, Social Media, Speaking Leave a Comment

Engaging Your Library Community Through Storytelling and Social Media from Julia Campbell – J Campbell Social Marketing This presentation details key steps that libraries can take to craft their story using digital tools like social media, blogs and video. Participants will learn why storytelling is so vital to a successful nonprofit marketing and fundraising strategy, and how they can use …

Social Media & Your Small Business

Social Media & Your Small Business [PRESENTATION]

Julia Claire Campbell Marketing, Social Media, Speaking Leave a Comment

On Tuesday I provided a presentation to the Revere Chamber of Commerce – here are the slides. In this slideshow, you will learn: **The impact of social media on business – yes, it can be used for marketing! **Creative ideas for using social media to promote your business Social Media & Your Small Business from Julia Campbell

How to Plan for and Execute a Successful Crowdfunding Campaign

How to Plan for and Execute a Successful Crowdfunding Campaign

Julia Claire Campbell Fundraising, Nonprofits, Speaking 34 Comments

Crowdfunding platforms such as Kickstarter raised $2.7 billion in 2012 to fund more than one million individual campaigns globally. The industry, which is revolutionizing fundraising and investing is projected to grow to over $5 billion in the next year. These campaigns have the potential to raise huge sums of money in a short period of time. This morning I gave …

Multichannel Marketing for the Small Nonprofit

Multichannel Marketing for the Small Nonprofit {PRESENTATION}

Julia Claire Campbell Marketing, Nonprofits, Social Media, Speaking, Strategy 17 Comments

I was fortunate this morning to give a workshop with the Foundation for MetroWest on “Multichannel Marketing for the Small Nonprofit“. There were many requests for the slides, so here they are! Please do not hesitate to contact me with questions. Multichannel Marketing for the Small Nonprofit from Julia Campbell @JuliaCSocial Description: Social and Web 2.0 technologies have changed not just how …

Social Media Update: What's Hot and What's Not

Social Media Updates: What’s Hot & What’s Not

Julia Claire Campbell Events, Marketing, Social Media, Speaking 25 Comments

My presentation “Social Media Update: What’s Hot and What’s Not“ is going live! Watch Now! Did you know that: —72% of online adults use social networking sites; —27% of online time is now spent on social networking; —6 out of 10 internet users ages 50-64 are on social networks; —43% of those 65 and older are using social networks! (Source: …