Are you looking to enhance your online marketing efforts this fall? Do you want to produce amazing visual content for your social media channels and watch your engagement skyrocket? Have you heard the hype about Facebook Live, but wonder how you can use it to grow your business? Do you enjoy learning in a small group environment where you have …
5 Reasons to Get Excited About Social Media Day
Social Media Day is almost here, and you should be just as I excited as I am! Why? Here are just 5 reasons: 1) Social media has completely revolutionized communications. It’s not a fad, or a trend, or even a marketing tactic – social media and all that comes with it, the good, the bad, and the ugly, have utterly changed …
Authenticity and Building an Online Community [PODCAST]
I am pleased to have been featured on my friend Jeannine O’Neil’s super social media podcast, Social Eyes! In this episode, we discuss: Social media is about being your authentic self and building your community. **The goal for getting on social media (from a marketing standpoint) is to create a dynamic, engaged community of people. **Telling a story is absolutely key …
Engaging Your Library Community Through Storytelling and Social Media
Engaging Your Library Community Through Storytelling and Social Media from Julia Campbell – J Campbell Social Marketing This presentation details key steps that libraries can take to craft their story using digital tools like social media, blogs and video. Participants will learn why storytelling is so vital to a successful nonprofit marketing and fundraising strategy, and how they can use …
Telling Your Story Using Social Media [Presentation]
Here are my slides from tonight’s presentation – Telling Your Story Using Social Media. I was honored to be part of such an amazing panel of speakers!
Social Media & Your Small Business [PRESENTATION]
On Tuesday I provided a presentation to the Revere Chamber of Commerce – here are the slides. In this slideshow, you will learn: **The impact of social media on business – yes, it can be used for marketing! **Creative ideas for using social media to promote your business Social Media & Your Small Business from Julia Campbell
How to Plan for and Execute a Successful Crowdfunding Campaign
Crowdfunding platforms such as Kickstarter raised $2.7 billion in 2012 to fund more than one million individual campaigns globally. The industry, which is revolutionizing fundraising and investing is projected to grow to over $5 billion in the next year. These campaigns have the potential to raise huge sums of money in a short period of time. This morning I gave …
Multichannel Marketing for the Small Nonprofit {PRESENTATION}
I was fortunate this morning to give a workshop with the Foundation for MetroWest on “Multichannel Marketing for the Small Nonprofit“. There were many requests for the slides, so here they are! Please do not hesitate to contact me with questions. Multichannel Marketing for the Small Nonprofit from Julia Campbell @JuliaCSocial Description: Social and Web 2.0 technologies have changed not just how …
Social Media Updates: What’s Hot & What’s Not
My presentation “Social Media Update: What’s Hot and What’s Not“ is going live! Watch Now! Did you know that: 72% of online adults use social networking sites; 27% of online time is now spent on social networking; 6 out of 10 internet users ages 50-64 are on social networks; 43% of those 65 and older are using social networks! (Source: …