Understanding the giving habits and motivations of your millennial audience will give you a leg up in the fundraising space. This group has begun to dominate across donor demographics, which your organization has probably seen if you’ve done a fundraising assessment recently. Nonprofits need to take an informed approach to appealing to them and beginning to cultivate a relationship toward …
Engaging Millennials to Raise Big Money with Alyssa Wright
Pretty much every stereotype you have read about Millennials is false. Many are skilled, up-and-coming professionals in their 30’s & 40’s with deeper pockets and vaster networks than you might think. Plus, they are the inheritors of $42 trillion by 2030. In this episode, get to know the Millennial generation, understand what inspires and motivates them to get involved in …
How Nonprofits Can Engage Millennial Donors and Volunteers [SLIDES]
Yesterday I presented at the Liberty Bank Foundation Go Boldly nonprofit conference. The conference theme was focused on the sustainability and growth of the sector – ways that nonprofits can change and adapt in order to thrive in the future. My workshop topic was How Nonprofits Can Engage Millennial Donors and Volunteers. Millennials, NextGen, Gen Y – while they are …
5 Strategies to Reach and Engage Young People In Your Nonprofit Work
“How can our nonprofit get young people involved in our organization?” “Where do we need to be online to reach younger people?” “Do young people still use Facebook?” These are all frequent questions posed in my work with nonprofits large and small. It seems that nonprofits large and small are focused on getting more young people involved in their organizations. …