Below you'll find a list of all posts that have been tagged as “nonprofit marketing”
You’ve probably heard that a multi-channel marketing strategy is a surefire way to improve your nonprofit’s fundraising potential. You may have even begun to experiment with a combination of direct mail, email, digital ads, and social media marketing. While this is a significant first step, successful multi-channel marketing requires more than simply scattering your messages across multiple platforms and hoping …
Listen to a clip above, and tune in to the entire episode at www.NonprofitNationPodcast.com! Nonprofit marketing is essential to change hearts and minds and to building an audience around your nonprofit mission and to get attention for the problem that you are solving. But so many nonprofits don’t have a strategy or a plan to reach their marketing goals. Enter nonprofit …
Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back each Monday inside the Group to see if I answer your question! This week’s question is a good one and it’s part of the reason that I created the Group in the first place. What …
Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back every Monday inside the Group to see if I answer your question! #GivingTuesday is upon us, and the Nonprofit Social Media Storytelling Group has been filling up with questions and comments! Everyone wants to reach …
Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back ever Monday inside the Group to see if I answer your question! This week I answer two nonprofit questions that are interrelated. What narrative should we use on different platforms? Do you tell the same …
Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back every Monday inside the Group to see if I answer your question! I often receive this question, or a variation of it: “With all the fundraisers going on (especially on Facebook) how do you engage …
Recently I have been reading the wonderful book series The Baby-Sitters Club by Anne M. Martin, with my daughter. I haven’t read these in years, but I remember how much they spoke to me and how much I loved them. The storytelling and the rich character development were pretty revolutionary. Way before women my age defined themselves as a …
To cut through the clutter and get your message heard on digital channels, especially social media, can seem like a Herculean feat. For nonprofits that have little to no marketing staff, how can they build their online communities, grow engagement, and strengthen connections with supporters through a dynamic online awareness campaign? In this presentation, given to a fantastic group of …