Webinars

“My coordinator and I just attended your webinar. It was excellent!  As in workshops of yours I’ve been to, the material was well-organized and clearly presented, and the content was creative and comprehensive.  It will be helpful as we gear up for more e-fundraising next year!”
~Michele Chausse, Director of Communications, Rosie’s Place 

“I really enjoyed and learned so much today in your webinar. I attend many of these and I must say, yours was the best I have attended.”
~Terrianne Zeifman, Development Consultant, The Children’s Inn at NIH

“Your webinar today was excellent. I got a LOT of very valuable information is a SHORT period of time.”
~Diane Straney, Feline Freedom Coalition


How to Make a Thank You Video that Delights Donors and Gets Them to Give AgainBRAND NEW! How to Make a Thank You Video that Delights Donors and Gets Them to Give Again

Thank you videos are a simple and powerful way to communicate appreciation to your donors and demonstrate the impact of their gifts.

The good news is that you do not need to be a videographer or have special storytelling skills to create a simple and powerful thank you video.

During this live nonprofit training webinar:

  • We will show you what you need to know to create thank you videos.
  • We will show you examples of other small and medium-size nonprofits who have created effective thank you videos with minimal resources and very little experience.
  • Simple and authentic thank you videos are now standard practice.

This live webinar will give you the step-by-step guide to creating donor thank you videos that both inspire, delight, and communicate gratitude.

Register here and secure your spot! 

Sign up for my email list to get notified first of upcoming dates – and get a free e-book, The Ultimate Guide to Instagram for the Small Nonprofit!


Mapping Out Your Nonprofit Marketing Calendar for 2018!

During this 90-minute Master Class intensive, you will learn:

  • The top 5 digital marketing trends for nonprofits in 2018;
  • My step-by-step guide to building your nonprofit marketing calendar;
  • Your very own Made-to-Order 2018 Nonprofit Marketing Calendar template for you to customize with your promotions, events, and activities;
  • How to build in accountability and follow through as you work the plan;
  • Free and low-cost tools to use to save time and inspire creativity when creating content in the new year.

You will walk away with a customized marketing calendar that you can actually use to crush your goals in 2018, and some creative ideas and inspiration to boot!

My goal with this Nonprofit Master Class is to give nonprofit marketers clarity, confidence, and fresh ideas for their 2018 marketing plan, as well as time-saving techniques they can apply in their day-to-day lives.

When you purchase the replay for $97, you will also receive these very special bonuses:

  1. Made-to-Order 2018 Nonprofit Marketing Calendar template for you to customize with your promotions, events, and activities!
  2. Nonprofit Strategic Online Communications Plan Workbook
  3. Digital Storytelling Calendar template with examples and post ideas
  4. The Nonprofit Facebook Ad Planner
  5. 20 Ways to Get More Engagement on Your Facebook Page e-book (with examples)
  6. The Master Class slides

How to Launch a FABULOUS #GivingTuesday Campaign with Less Work and More Impact!

During this 60-minute Master Class intensive, you’ll learn:

  • The reasons that so many #GivingTuesday campaigns fall flat, and solutions to ensure that you don’t make the same mistakes;
  • The 3 essential steps to take to ensure that you launch a campaign that will slay your goals and energize your supporters;
  • How to narrow your focus and reach the right supporters with the right message and the right time;
  • The proven method that my clients have used to secure buy-in from staff and supervisors who may be skeptical about online fundraising and giving days;
  • A clear process to prioritize your ideas and turn them into actionable tasks.

When you purchase the replay for $97, you will also receive these very special bonuses:

  1. ​Giving Tuesday Campaign Calendar
  2. Giving Tuesday Social Media Tool Kit checklist
  3. Giving Tuesday Social Media Ambassador Action Plan
  4. The Ultimate Guide to Creating Nonprofit Social Media Graphics
  5. The Six Types of Stories You Need to Be Telling on Social Media (with examples)


BRAND NEW! How to Launch A Wildly Successful Nonprofit Crowdfunding Campaign – A Step-by-Step Guide

This is a brand spanking new webinar!

Whether your nonprofit is large or small, has a huge online presence or is just starting out, we will walk you step-by-step through the planning and launch of your very own wildly successful nonprofit crowdfunding campaign! We will show you how!

In this webinar, we will walk you step-by-step through the entire process of planning for and launching a crowdfunding campaign, including:

**How to create a detailed checklist and calendar to ensure that nothing falls through the cracks

**How to setup your crowdfunding campaign page for maximum success

**How to use compelling storytelling to drive more donations

**How to catalyze Social Media Ambassadors, and more!

You will leave with a customized blueprint and calendar that you can start using immediately to launch your very own wildly successful crowdfunding campaign!

Register here and secure your spot! 

Sign up for my email list to get notified first of upcoming dates – and get a free workbook with 20 ways to energize your nonprofit Facebook Page!  


BRAND NEW! Instagram for Nonprofits 201: A Step-by-Step Guide to Using Instagram for Raising Awareness and Money for Your Cause – Intermediate/Advanced Techniques

What past attendees had to say about this webinar:

“Julia explained several key tactics for getting the most out of Instagram in a way the was simple to understand. I will definitely be implementing ALL of her suggestions! The best social media webinar I have ever attended.”

“If you’re whipsawed by every bright and shiny social media toy, this webinar was a great place to integrate technique with strategy so you can recommend how to spend your precious time to best benefit your cause.”

“My organization uses Instagram regularly, but we didn’t necessarily have the skills to create a call to action for our multiple campaigns. It was helpful to learn the different ways one can make information available to potential donors & customers with word content, imagery, and links to our website.” 

**NOTE: This session is for nonprofit staff who already have created and started using an Instagram account, but want to learn proven tips and strategies to get better results. To sign up for a free account, download the Instagram mobile app from iTunes or Google Play on a mobile device. AND, be sure to have your mobile device and Instagram login information handy during class!**

Register here and secure your spot!

Whether your nonprofit is large or small, has a huge online presence or is just starting out, we will show you how to use Instagram to connect with donors, tell powerful stories, and raise awareness about your cause.

Join Julia Campbell, a nonprofit marketing strategist who has successfully helped dozens of nonprofits use Instagram in their nonprofit marketing and online fundraising efforts and learn how to effectively use Instagram to accomplish your goals.

Instagram is used by 48.8% of brands—a number that is expected to rise to 70.7% by the end of 2017.

With hundreds of thousands of brands, nonprofits, and organizations creating accounts on Instagram, how can your nonprofit cut through the clutter and stand out?

In this webinar, we will walk you step-by-step through actionable ways to improve your Instagram profile, how to use Instagram to promote your online fundraising campaigns, and how to create the best types of Instagram posts that increase awareness, raise money, and build an engaged following of supporters and fans.

You will leave with lots of ideas and tactical action steps for using Instagram in your next online fundraising campaign.

Register here and secure your spot!

Sign up for my email list to get notified first of upcoming dates – and get a free e-book, The Ultimate Guide to Instagram for the Small Nonprofit!


BRAND NEW! Instagram for Beginners: How to Get Set Up and Start Your Nonprofit Using Instagram the Right Way

What past attendees had to say about this webinar:

“I had never used Instagram before so I took the webinar to learn how to get started and how that platform might help the non-profit for which I work. Learning something new can be intimidating and challenging, but after taking the webinar I feel I can begin helping my place of employment with this social media platform.”

“Julia was a fantastic presenter. Her knowledge of not just Instagram, but Instagram in relation to other social media platforms and the needs of a small nonprofit was excellent. Exactly what I needed for our library.”

“EXCELLENT introductory presentation! Since I am almost clueless about Instagram, it is exactly what I needed! Very well done!”

“Julia was very knowledgeable and personable. Would definitely recommend to a friend. This webinar helped me so much and I will be looking for more webinars to take with CharityHowTo.”

Instagram is used by 48.8% of brands—a number that is expected to rise to 70.7% by the end of 2017.

With hundreds of thousands of brands, nonprofits, and organizations creating accounts on Instagram, how can your nonprofit cut through the clutter and stand out?

Whether your nonprofit is large or small, we will show you how to set up an Instagram account for maximum success and use it to raise awareness about your impact and to connect with your supporters online.

Instagram use among small and mid-size nonprofits is increasing, but very few set up and start using their accounts properly right out of the gate.

In this live webinar, we will walk you step-by-step through the steps required to create a dynamic presence on Instagram, actionable ways to grow your followers, and specific methods to get more engagement when you are just starting out.

You will leave with lots of ideas and tactical action steps for setting up your account and getting started on Instagram, the right way!

Register here and secure your spot!

Sign up for my email list to get notified first of upcoming dates – and get a free e-book, The Ultimate Guide to Instagram for the Small Nonprofit!


How to Create a Strategic Online Nonprofit Communications Plan – A Step-By-Step Guide

A Whopping 90% of the Attendees Rated This Webinar Good to Excellent

What past attendees had to say about this webinar:

“I was feeling a little overwhelmed and discouraged before watching the webinar. It really helped me get a clearer perspective and ask some important questions about what we want our org to focus on moving forward.”

 “How to Create A Strategic Online Nonprofit Communications Plan – A Step-By-Step Guide really broke down the process into digestible chunks. I am very impressed with how much information was shared in just and hour and a half.”

“This webinar provided practical tips from the perspective of small to mid-sized charities. It was great to receive knowledge that we actually have the staff capacity to implement.”

“I was very impressed with this webinar. It will really help me get a great plan together for this year and the years to come!”

Whether your nonprofit is large or small, has a huge online presence or is just starting out, we will show you how to create a Strategic Online Communications Plan that will help you focus and prioritize your communications efforts and stop spinning your wheels. We will show you how!

Your Strategic Online Communications Plan is the road map for all of your nonprofit communications work, to ensure that you are consistently and systematically using the best platforms to accomplish your nonprofit’s unique communications goals.

You will leave refreshed, focused, less stressed, and ready to get started!

Register here and secure your spot!

Sign up for my email list to get notified first of upcoming dates – and get a free e-book, The Ultimate Guide to Instagram for the Small Nonprofit!


How to Create an Army of Online Storytellers to Help Spread the Word for Your Nonprofit

A Whopping 90% of the Attendees Rated This Webinar Good to Excellent

What past attendees had to say about this webinar:

“Excellent use of my time!  I feel inspired to start small and create a plan to begin incorporating storytelling and ambassadorship into our communications model.  The accompanying tools Julia is making available will be very helpful.”

“Provided great, functional examples from her experience – was open to questions and provided thoughtful feedback.”

“This was very insightful, comprehensive and inspiring.  The real life examples were helpful.  Thank you!”

“The information was well organized and very informative!  Can’t wait to share with my team and get started!”

Do you have great stories to tell but are not sure how and where to tell them? Do you have a number of supporters that could be engaged to spread the word about your nonprofit online, but you don’t know where to start?

Whether your nonprofit is large or small, has a huge online presence or is just starting out, you can create a system for storytelling and engaging storytelling ambassadors that will help attract new donors and build your online community – and we will show you how!

Register here and secure your spot!

Sign up for my email list to get notified first of upcoming dates – and get a free e-book, The Ultimate Guide to Instagram for the Small Nonprofit!


Free Webinar Recordings

6 Solutions to Common Nonprofit Digital Storytelling Challenges

Giving Common Webinar: 6 Solutions to Common Nonprofit Digital Storytelling Challenges from Giving Common on Vimeo.


 Give Thanks: Win Donors Over With Your Gratitude

How many times do you thank your donors? If you’re like most busy fundraising professionals, not enough.

In this free webinar, we will help you master how, why and when to show appreciation to your donors.

Learn how to:

  • Segment donor communications
  • Tailor a donor relations thank you strategy
  • Craft donor-centric messages that make a lasting impression
  • Create memorable donor appreciation experiences

How to Create Fantastically Shareable Social Media Graphics (Without Photoshop!)

Webinar Recap: How to Create Fantastically Shareable Social Media Graphics (Without Photoshop!)


10 Steps to a Successful Nonprofit Social Media Strategy

Giving Common Webinar: 10 Steps to a Successful Nonprofit Social Media Strategy from Giving Common on Vimeo.

Want to learn more about how your nonprofit could use Instagram? Get the Ultimate Guide to Instagram for Small Nonprofits!

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Get this free e-book and you will receive:

  • Updated information on Instagram and the rising popularity of the visual social network;
  • A step-by-step guide to setting up your nonprofit with free Instagram Business tools;
  • A complete run-down and review of 10 specific ways to use Instagram to raise money and awareness for your cause - with real-world examples!

I provide you with all the tips and secrets that I use in my business and with my nonprofit clients, to get them results using Instagram! Sign up now to secure your spot!

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