Speaking & Webinars

If you would like me to speak at your next event, please email julia@jcsocialmarketing.com or call 978-578-1328.

To get up-to-the-minute  information on all of my webinars, conferences, seminars and other speaking engagements, please follow me on Facebook and Twitter.

MAY

May 22, 1:30 – 3:30 PM, Cary Memorial Library, Lexington, MA – The Nonprofit Net, Inc. – “Multichannel Strategies for Nonprofits: How To Use Online Tools to Raise Money, Awareness and Support for Your Organization“.

Social and Web 2.0 technologies have changed not just how we market and promote our programs and services, but also how we manage and lead our organizations, and how we build communities and create movements. Understanding the multichannel landscape is more important than ever before, as the pace of change is growing exponentially. Email communications, social media, and mobile are important, but how will they help your nonprofit and the issues you work on every day? Most importantly, how the heck do you integrate and utilize these tools successfully without losing your mind? This FREE seminar will help you answer these questions, and will guide you through the planning and implementation of online multichannel strategies that will spark advocacy, raise money and promote deeper community engagement in order to achieve social change in real time.

May 23, 3 PM EST – FREE WEBINAR: ”Pinning for Good – How Nonprofits Can Use Pinterest to Raise Money, Create Awareness and Do Good.

Join me and GiftWorks for a free webinar! Learn how to use Pinterest to promote your cause, to gain a dedicated following and to raise more money. Topics to be covered include: Why your nonprofit needs to get on Pinterest, now; the difference between a personal profile and a Company profile; examples of nonprofits that are kicking butt on Pinterest and why; the nuts and bolts of viral pinning; the qualities of a highly re-pinnable image; ways to integrate your efforts with your other social media platforms. NOTE: Webinar may surpass an hour depending on the Q&A session immediately following the presentation.

May 28, 8 – 10 AM – Social Media Breakfast North Shore – “Pinterest, Instagram and Creating a Visual Online Brand”

Online marketing has become visual. If you are not telling your story to your customers in a visual way, you may be getting ignored or left behind. At the May Social Media Breakfast North Shore meeting, we will discuss the benefits of using Instagram and Pinterest for your business and the ways these two visual social media platforms can help you connect with existing customers and get in front of new ones. Presenter – Julia Campbell

JUNE

June 6, 9:30 AM, Hogan Center, College of the Holy Cross, One College Street, Worcester, MA – ADDP Technology Professional Development Day.

At the ADDP Technology Professional Development Day I will be offering two presentations: Social Media: What’s Hot & What’s Not and Twitter 101.

June 7, 7:30 AM, Danversport Yacht Club, Danvers, MA – North Shore Business Forum – “Inbound Marketing: Using SEO, Social Media and Great Content to Draw In Customers“. 

The old methods of outbound, push marketing (purchasing print ads, buying email lists) are outdated. Inbound marketing focuses on creating quality content (blogs, e-books, white papers, videos) that pull potential customers and clients toward your company and your product. It’s marketing to people where they are rather than where you want them to be. Inbound marketing is relevant, helpful and valuable to your customers and prospects – not disruptive, spammy and invasive. In this presentation, we will cover the basics of inbound marketing, describe why it is important for your business, discuss ways to get started and cover the keys to a successful inbound marketing strategy.

 June 18, 12:00 PM – 1:30 PM EDT – WEBINAR: Multichannel Strategies for Nonprofits: How To Use Online Tools to Raise Money, Awareness and Support for Your Organization

Join me and NPO Connect for a great webinar! Social and Web 2.0 technologies have changed not just how we market and promote our programs and services, but also how we manage and lead our organizations, and how we build communities and create movements. Understanding the multichannel landscape is more important than ever before, as the pace of change is growing exponentially. Email communications, social media, and mobile are important, but how will they help your nonprofit and the issues you work on every day? Most importantly, how the heck do you integrate and utilize these tools successfully without losing your mind? This webinar will help you answer these questions, and will guide you through the planning and implementation of online multichannel strategies that will spark advocacy, raise money and promote deeper community engagement in order to achieve social change in real time.

Register for this webinar and receive a coupon code which will enable you to sign up for a second NPO Connect webinar of your choice for free! (That’s 3 hours of skill coaching from nationally recognized experts for $15.00!)

OCTOBER

October 22,  8:30 to 10:30 AM, The Enterprise Center at Salem State University, Salem, MA – “Social Media: What’s Hot & What’s Not“.

Everyone’s using social media, but it’s growing so quickly and changing so often that it’s hard to know if you’re using it the way you should!  This workshop can help.  We’ll look at what tools work for different types of businesses… consumer products, services, tech companies, for instance.  We’ll discuss the pro’s and con’s of the newest tools and examine which ones actually increase revenues and how.  Last, but not least, we’ll tackle the question everyone asks:  How much time do I really need to spend on social media for my business?

 

Upcoming Courses at North Shore Community College – taught by Jeannine O’Neil

North Shore Community College Social Media