5 Things Yahoo Should Do Instead of Banning Remote Work

5 Things Yahoo Should Do Instead of Banning Remote Work

Julia Claire Campbell #FAIL, Best of the Interwebs, Moms 5 Comments

5 Things Yahoo Should Do Instead of Banning Remote Work

It’s 2013. Public infrastructure continues to age and deteriorate. Public transit systems are continually undervalued and underfunded. Day care, food and gasoline costs are skyrocketing.

On the other hand, innovative technology continues to evolve.

Smartphones and tablets are taking over. 80% of the population of North American uses the Internet daily.

Considering all of the above, I was shocked to read the recent news story about a leaked internal memo ordering all Yahoo employees to find a way to get into an office by June.

While conservative, high-powered executive Meg Whitman is moving forward and blogging about her public and active support of civil marriage for same-sex couples, Marissa Mayer seems to be moving backwards in her thinking.

When I first read about Mayer being hired at Yahoo, I was excited.

Here is a woman executive in the spotlight, not afraid to discuss working while pregnant and her experience in a male-dominated industry while juggling the new adventure of motherhood.

Just because she is a working mother, however, doesn’t mean she supports other working mothers (or parents, or anyone else needing some flexibility). I should’ve known.

While Mayer has the means to install a nursery in her office and keep several nannies on hand, she is apparently not supportive of flex-time work arrangements and different ways of thinking about work.

Here is what Yahoo should have done instead of making this silly, across-the-board punishment (let’s just call it what it really what it is):

1)     Empathize with the reality that most of us exist in.

Work/life balance is a challenge for ALL of us – from Sheryl Sandberg to the local bag checkout clerk.

Increased pressure to work late and arrive early, combined with cut backs, layoffs, furloughs – we are all stressed to the max about keeping our jobs while fitting in quality time with our families.

Didn’t Mayer read Anne-Marie Slaughter’s incredible piece in The Atlantic about “having it all”? Certainly this decision will move us further away from that possibility.

2)     Think about the example you are setting for the rest of the world.

Yahoo’s decision sends a disturbing signal to other companies.

If a woman-led, Internet-focused company can’t make working from home succeed, then every company seemingly has an excuse.

3)     Don’t build a nursery in your office.

… without offering day care options to your workers. This should just go without saying.

4)     Provide adequate training and improve accountability mechanisms.

Who are these mysterious Yahoo employees working remotely and cashing a regular pay check without any regulation or check-in from a supervisor?

This seems like a bigger issue with Yahoo managers and their reporting procedures, not a problem with remote work itself.

5)     Just call this what it is – cost cutting.

I understand that eliminating remote work options will cut the fat and cause more than a few employees to leave Yahoo.

But to lie about the reasons behind this decision is to decrease employee morale, and it’s just cowardly.

Obviously, remote work is not an option for all industries and all employees. Walmart employees can’t work from home, nor can home health aides and the like. But for those where it is an option, leaders need to embrace new technologies in order to make workers happier and therefore more productive.

I will close with a great quote from Matt Mullenweg, who leads Automattic, the company that controls WordPress (where 120 employees work from their homes in 26 countries).

“The center of gravity for an organization should be as close to what they make as possible,” Mullenweg said. “If you make cars, you need people in the factory. If you breed horses, be in the stable. If you make the Internet, live on the Internet, and use all the freedom and power it gives you.”

What do you think? Do you work from home? Was Marissa Mayer right in her decision? Leave your thoughts in the comments. Thanks for reading! 

photo credit: cote via photopin cc

Do you need a step-by-step guide to creating digital storytelling campaigns?

You are in luck!

Sign up and get a free chapter of my new book, Storytelling in the Digital Age: A Guide for Nonprofits. This book is designed to be a step-by-step how-to guide for small and mid-size nonprofits that want to learn how to set goals, measure results, and carry out amazingly successful digital storytelling campaigns!

When you sign up, you will also receive my free weekly bulletin with tips, tricks, and advice for savvy nonprofits on how to kick butt at online marketing and fundraising.

Powered by ConvertKit

Comments 5

  1. Anthony Scialis

    While it is a company’s option to keep all its employees “in the barn”— how is that possible after it not only left the door open but encouraged them to graze and establish life patterns?

    The point that hit home for me was #3 (odd one for a guy?) She put a nursery in her office. And nothing for the workers? This is 2013. I remember banging my head against the corporate wall in the early 90s unsuccessfully trying to convince male execs at Home Shopping Network that some kind of internal child care would reduce tardiness, absenteeism and turnover in the vast phone force.

    How far we’ve not come.

    1. Post
      Author
  2. Paul Shapiro

    I’m glad you wrote this. When I heard about this, I thought to myself, “there goes her reputation as a women’s rights advocate”.

    1. Post
      Author
      Julia Claire Campbell

      It’s interesting, because working remotely is not just a woman’s issue. I would love to see more men (like yourself) being active and writing blogs about this… so far I’ve only seen women. 🙂

  3. Hania Whitfield

    Julia, I don’t even know where to start! You have made so many good points here.

    I have been working from home for over 2 years now. While I do sometimes miss being able to go chat with someone on a project in person, or sit down face to face with someone, it is not a priority. What IS a priority in my work is the ability to have a lower stress level to address my work in a more level headed fashion and be able to look my family in the eye and say yes, they are just as important to me as my work.
    I will say that a lot depends on the arrangement you have at home, the age of the kid(s), the support system from your spouse or partner, etc. but don’t we also look for those same elements at a brick and mortar?
    I have worked AT companies where the stress was just awful because of poor arrangements, lighting, noise, and other environmental factors that too many companies ignore. In addition, the entry of cubicles into workplaces add to the stress since there is no escaping external stressors, not to mention the competitive factors from some colleagues.
    Long story short, it doesn’t matter where you work, the environment, ability to merge personal needs with work, the productivity factor… all are influenced by the environment we are subjected to. So I would love to see more conversation, articles, blogging, etc on how to maximize the home office environment and optimize it’s integration with those you work with.
    And to be quite blunt or a bit crude… it’s nice to be able to go use the facilities when your body really wants to! There are many health stressors involved in working where your breaks are closely monitored. Boy, I can think of a million more reasons why it makes more sense to work at home. I had a CEO who was dead set against working from home because he LOVED impromptu meetings – and we often accomplished nothing at those meetings. Nuff said!

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.