There is no doubt that visuals are driving social media communications.
According to a great new infographic created by M Booth and Simply Measured, visual marketing tactics are energizing company interactions and engagement with customers on social media:
- On Facebook, videos are shared 12X more than links and text posts combined.
- On Facebook, photos are liked 2X more than text updates.
- 42% of all Tumblr posts are photos.
- On YouTube, 100 million users are taking a social action on videos every week.
- Photo and video posts on Pinterest are referring more traffic than Twitter, StumbleUpon, LinkedIn, and Google+.
Another infographic by Wishpond states that 36% of all shared links on Twitter are photos!
That is the basis of my presentation this morning on visual marketing, specifically how to use Pinterest and Instagram for your business.
My presentation from today’s Social Media Breakfast North Shore is here:
Description: Social Media Breakfast North Shore is led by Ari Herzog and brings together entrepreneurs, marketers, and web geeks for a morning of professional development and sharing of social media ideas and insights.
Our 7th breakfast occurs at Cygnet Confections in Peabody and features a presentation by Julia Campbell, President of J Campbell Social Marketing.
SMBNS 7: Pinterest, Instagram, and Creating a Visual Online Brand, Tuesday, May 28, 2013 @ 8 a.m., Cygnet Confections, 139 Lynnfield Street, Suite 101, Newhall Crossing, Peabody
Online marketing is visual. If you are not telling your story to your customers in a visual way, you may be ignored or left behind. Julia will discuss the benefits of using Instagram and Pinterest for your business and the ways these two visual social media platforms can help you connect with existing customers and get in front of new ones.
Anyone who takes pictures of our event at the bakery and shares them across social networking channels may be eligible for a special discount! Our hashtag for this event is #smbns.
Comments 63
NEW –> Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/5uRpByiMhH
Berry Insurance liked this on Facebook.
More #socialmedia help from our good friend @JuliaCSocial – Instagram, and Creating a Visual Online Brand http://t.co/l7adjjgUmc
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/rlTSe3FGaU via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/g7vevryuve via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/3TGVHItZU1 via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/EDjUYqC9mh
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/B8VoGcngNA via @JuliaCSocial
RT @LinkedInExpert: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/B8VoGcngNA via @JuliaCSocial
“@LinkedInExpert: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/vwZALGSJ4D via @JuliaCSocial”
Great presentation by @JuliaCSocial
#Pinterest, #Instagram, and Creating a Visual Online #Brand http://t.co/qFp4Va3ymt
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/khpXmbJvFn via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/MczS1M3L39 #socialmedia
Pinterest, Instagram, and Creating a Visual Online Brand >> http://t.co/iOj3xxShes #SocialMedia #Branding
RT @BEE_Ruud: Pinterest, Instagram, and Creating a Visual Online Brand >> http://t.co/iOj3xxShes #SocialMedia #Branding
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/FGjS0v1TtU via @JuliaCSocial
RT @MelissaOnline: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/FGjS0v1TtU via @JuliaCSocial
Pinterest, Instagram, and creating a visual online brand. http://t.co/9PtbNkwoXz
Thnx 4 sharing! >>> @BrittMichaelian Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/iHMioW2jQ9 via @JuliaCSocial
My presentation on Pinterest & Instagram. http://t.co/L1ppM0zv8q
RT @JuliaCSocial: My presentation on Pinterest & Instagram. http://t.co/L1ppM0zv8q
@JuliaCSocial really good presentation! nice post too 🙂
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/BFkiVFClo7 via @JuliaCSocial
Pinterest, Instagram e um guia para você tornar a sua marca mais visual http://t.co/A9RIrWaTli
RT @LinkedInExpert: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/B8VoGcngNA via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/L8KAR4m4Lf via @JuliaCSocial
RT @kathikruse: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/bi30AUGfNI via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/rq16qsSi0F via @JuliaCSocial
RT @sbhsbh: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/JJqTamOpIc via @JuliaCSocial
RT @kathikruse: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/L8KAR4m4Lf via @JuliaCSocial
RT @sbhsbh: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/rq16qsSi0F via @JuliaCSocial
RT @LinkedInExpert: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/B8VoGcngNA via @JuliaCSocial
RT @sbhsbh: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/rq16qsSi0F via @JuliaCSocial
Elana Bowman liked this on Facebook.
RT @kathikruse: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/L8KAR4m4Lf via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/r4LfrQK7Mk via @JuliaCSocial
RT @brittmichaelian: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/P5mUwZV91V via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/7Uaz3D23Q7
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/QlhEnIrtlu via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/rcOfCe2Uuu
RT @JuliaCSocial: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/rcOfCe2Uuu
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/U3CZRluIwP via @JuliaCSocial
RT @csc4u: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/U3CZRluIwP via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/v5XvMqMi6X via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/tzOQnaqBdF via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/qrgyvWarj0 via @JuliaCSocial @MelissaOnline
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/iXXkcb2Doj via @JuliaCSocial
RT @BerriePelser: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/iXXkcb2Doj via @JuliaCSocial
J Campbell Social Marketing Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/v2mnLjeZtq
RT @BerriePelser Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/IttlIxhVAy via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/xdIlCTDsbr
J Campbell Social Marketing Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/PJAFgXU2Rx http://t.co/zkwVtcUmgK
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/sHAmZdSVX2 via @JuliaCSocial
#Pinterest, #Instagram, and Creating a Visual Online Brand: http://t.co/6iyNr9lTBs via @SarahArrow
#Pinterest, #Instagram, and Creating a Visual Online Brand: http://t.co/cAmmjhyHq5
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/IirCRQsnzY
RT @leaderswest: Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/IirCRQsnzY
Build your visual online brand with these #visualmarketing tips from @JuliaCSocial http://t.co/eTgaREXc7S
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/aqTLEaEASV via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online #Brand http://t.co/nzxVti5dg9 via @JuliaCSocial
Pinterest, Instagram, and Creating a Visual Online Brand http://t.co/Ip1iTChEd2 via @JuliaCSocial
Pingback: Tell the Story of Your Business Visually | LeadmastersUSA
Pingback: Photograph-based social media - Tick Tock Blog