Daily Dose Social Media Tip of the Day – Interact as your brand

Julia Claire Campbell Uncategorized Leave a Comment

Daily Dose – Social Media Tip of the Day for January 21, 2012 Using Facebook as your professional Page (vs. your personal Profile) has many benefits. You can interact with other Pages as your professional brand, to gain more exposure and to get more credibility. Like, Post and Comment on other professional pages frequently as your Page. Also, it is easy …

Daily Dose Social Media Tip of the Day – Get visual!

Julia Claire Campbell Uncategorized Leave a Comment

Daily Dose – Social Media Tip of the Day for January 20, 2012 I have clients who say “my business isn’t very interesting to people outside the industry” or “my nonprofit cause isn’t ‘sexy’”. I’m willing to bet that’s not true. Every business and nonprofit has a story to tell. You just have to get visual. Photo opportunities can be …

How businesses can use social media – PowerPoint presentation

Julia Claire Campbell Uncategorized 1 Comment

Attached to this post is a copy of my PowerPoint presentation to the North Shore Business Forum – I will be presenting there tomorrow at 7:30 AM.  The NSBF meets each Friday morning from 7:30 to 8:30 a.m. (registration starts at 7:15) at the Danversport Yacht Club, Route 62 East, Danvers, Massachusetts. Each meeting only costs a $10.00 admission fee which includes a …

6 Ways to Acknowledge and Reward Supporters with Social Media

Julia Claire Campbell Social Media 2 Comments

In 2012, marketing efforts will continue to focus on social media to build organizations and businesses, to raise awareness for causes and products, and of course, to better connect with clients, customers and supporters. This is great! However, from what I’ve been reading, the purpose of most social media marketing campaigns seems to be getting the most Likes on Facebook, the …

4 Reasons Why You Need to Hire Outside Social Media Help

Julia Claire Campbell Uncategorized 4 Comments

Happy New Year! It’s January, and you should be diving into your marketing plan for 2012. The plan may be very specific, with tasks, assignments and deadlines, or it might be a vague outline scrawled on a scrap of paper. Whatever your method, social media should be an integral part of your marketing strategy this year. This is much easier …

Goal-Setting for 2012

Julia Claire Campbell Uncategorized 4 Comments

Hopefully the dust of the holidays has settled, your office or house is quieter and calmer than usual and you have a few hours to reflect on 2011 and to create a killer plan for 2012. For me, the week between the holidays and the New Year is all about planning. I organize my office, I file away non-essential information, I create …