Here are the slides from a presentation I did this morning at SAYMedia Salem! Thank you to Kevin Letourneau and the Salem YMCA for setting it up and thanks to all the attendees!
Social Media for Social Good: How Nonprofits Can Use Social Media Marketing Tools to Accomplish Their Missions
Sponsored by SAYmedia at the Salem YMCA
Presented by Julia C. Campbell
Are you thinking about entering the world of social media for your nonprofit but not sure where to start? Do you wonder how it can make a difference to your organization? Or have you started out in the world of blogs, Twitter and Facebook but you’re not sure which tools and approaches are right for you? Are you concerned about time management and how much it will all cost?
When it comes to communication strategies, many nonprofits tend to stay in familiar, one-way marketing terrain – static websites, direct mail appeals, and print newsletters. However, the explosive growth of social media marketing tools offers an interactive way for nonprofits to build community and raise funds and awareness like never before.
Whether you already use social media in your nonprofit’s development plan or you’re new to the game, this presentation is for you. We will cover 10 highly successful social media habits of nonprofits, the “rules of the road” in social media for nonprofits and answer the big question – why do it at all?
May I simply say what a relief to discover a person that actually
knows what they’re talking about on the net. You definitely realize how to bring an issue to light and make it important. A lot more people really need to read this and understand this side of your story. I can’t believe you are not more popular because you most certainly possess the gift.