11 Strategic Ways to Grow Your Nonprofit Social Media Followers This Year

11 Strategic Ways to Grow Your Nonprofit Social Media Followers This Year

Julia Claire Campbell Marketing, Nonprofits, Social Media, Strategy Leave a Comment

Nonprofits use social media platforms every single day to connect with constituents, raise awareness for causes, and collect donations. With engaged followers on one or more of the major social networks, organizations can effectively spread the word about fundraising campaigns, new initiatives, and advocacy work. However, simply having 1,000 Facebook fans or 200 Twitter followers is not the best indication of social …

How to Address Negative Online Comments About Your Nonprofit

How to Address Negative Online Comments About Your Nonprofit

Julia Claire Campbell Nonprofits, Social Media, Strategy 1 Comment

Addressing negative online comments about your nonprofit – something that every single nonprofit social media manager has had to deal with at one point or another.  This topic comes up in the Nonprofit Social Media Storytelling group, and it’s certainly a question that I receive frequently: How do we deal with negative online comments made on social media about our …

5 Habits of Successful Nonprofit Social Media Managers in 2020

5 Habits of Successful Nonprofit Social Media Managers in 2020

Julia Claire Campbell Nonprofits, Social Media, Strategy, Time Management Leave a Comment

In the world of nonprofit social media, the landscape is changing so rapidly, and it’s becoming harder and harder to build community in our hyper-connected world.  Three billion people, around 40% of the world’s population, use social media – spending an average of two hours every day sharing, liking, tweeting and updating on these platforms.  That breaks down to around …

10 Top Takeaways from the Nonprofit Social Media Summit

Julia Claire Campbell Events, Fundraising, Marketing, Nonprofits, Online Fundraising, Social Media, Strategy Leave a Comment

The very first Nonprofit Social Media Summit was held on August 29th at Babson College, near Boston, MA – and what a day it was!! The Summit was chock full of actionable sessions and high energy, filled with practical information that left nonprofits feel confident and excited to head back to their organizations and slay social media. But don’t take …

10 Reasons to Come to the Nonprofit Social Media Summit

10 Reasons to Attend the Nonprofit Social Media Summit

Julia Claire Campbell Marketing, Nonprofits, Online Fundraising, Social Media, Speaking, Strategy, Uncategorized Leave a Comment

If you are like most nonprofit social media managers, you came to this work sideways, if not completely by accident.  You were working hard, maybe as a volunteer, program officer, Board member, development director, marketing intern – and then BAM!  “Let’s get on social media!” became the rallying cry at your organization.  “We should be on Pinterest! What about Instagram? …

5 Social Media Survival Strategies for the Small Shop Fundraiser

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Social Media, Strategy Leave a Comment

  Are you spending your days creating content for every social media imaginable — and getting very little in return? I was invited to give a presentation on Pamela Grow’s Motivate Monday webinar this week, and the topic was Social Media Survival Strategies for the Small Shop Fundraiser. Get the slides here. When thinking about survival strategies, I know this …

3 New Ways to Determine Nonprofit Social Media Success

3 New Ways to Determine Nonprofit Social Media Success (That Don’t Involve Numbers)

Julia Claire Campbell Marketing, Nonprofits, Social Media, Strategy Leave a Comment

Social media continues to perplex, overwhelm, and frustrate many a nonprofit marketer. Does this sound familiar? You are discouraged by your lack of “results” and “ROI” – and your supervisor is also. You post promotions on social media, fairly consistently, but no one engages. You feel like social media is a total waste of time – you’ve got emails to …

Why you should start a social media ambassador program at your nonprofit

Why Your Nonprofit Should Start A Social Media Ambassador Program

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Social Media, Strategy Leave a Comment

People don’t trust institutions. Edelman just released a new report showing the following dismal statistics about public trust:  Just one-third of Americans trust their government “to do what is right”; 42% of Americans trust the media (down from 47% a year ago); Trust in nonprofits/NGOs is higher than trust in government, but it still decreased by nine percentage points from …

How to Address Common Nonprofit Digital Content Creation Challenges

How to Address Common Digital Content Creation Challenges

Julia Claire Campbell Marketing, Nonprofits, Online Fundraising, Social Media, Strategy Leave a Comment

Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back each Monday inside the Group to see if I answer your question!  This week’s question is a good one and it’s part of the reason that I created the Group in the first place. What …