Fundraisers – You’re Missing the Point of Social Media Fundraising

Fundraisers – You’re Missing the Point of Social Media Fundraising

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Social Media 3 Comments

Lately I’ve been seeing a lot of articles, written by my fundraising heroes, that are a little bit grouchy on the subject of social media fundraising. I’m here to give you my side of the social media fundraising argument – because I know that it works. You may be saying, “Oh, sure, Julia, you have to stick up for social media. …

How to Use Social Media to Raise Money Online

How to Use Social Media to Raise Money Online

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Social Media 1 Comment

My webinar with Nonprofit Tech for Good went so well I wanted to share the slides with you! How to Use Social Media to Raise Money Online from Julia Campbell Description of the webinar: Packed with practical, how-to advice and examples for small nonprofits on a limited budget, this free webinar will show you how to leverage your social media …

How to Market and Promote Your Nonprofit Giving Day

How to Market and Promote Your Nonprofit Giving Day

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Social Media Leave a Comment

Welcome to the seventh episode of Nonprofit Social Media Nerds, where we discuss and demo social media tools, tech, tips, and tricks. (Most) Fridays at noon we will come to you live and discuss a topic designed to help you use your limited time and resources for social media more effectively and efficiently. My fellow Nonprofit Social Media Nerd is certified …

5 Steps to Prepare Your Nonprofit Digital Strategy for the Instagram Donate Button

5 Steps to Prepare Your Nonprofit Digital Strategy for the Instagram Donate Button

Julia Claire Campbell Fundraising, Instagram, Nonprofits, Online Fundraising, Social Media Leave a Comment

A donate button on Instagram – could it be true? At the Facebook Community Summit last week, Facebook announced that later this year they are going to bring donation stickers to Instagram. This is a direct result of their huge success with their Charitable Giving tools, which, as of November 2018, had raised over $1 billion for nonprofits on Facebook. …

Why you should start a social media ambassador program at your nonprofit

Why Your Nonprofit Should Start A Social Media Ambassador Program

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Social Media, Strategy Leave a Comment

People don’t trust institutions. Edelman just released a new report showing the following dismal statistics about public trust:  Just one-third of Americans trust their government “to do what is right”; 42% of Americans trust the media (down from 47% a year ago); Trust in nonprofits/NGOs is higher than trust in government, but it still decreased by nine percentage points from …

5 Examples of Nonprofit Storytelling that Compel People to Give

5 Examples of Nonprofit Storytelling that Compel People to Give

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Storytelling, Video 1 Comment

Nonprofit storytelling is all the rage – but how to do it successfully? In my presentations and workshops with nonprofits, I review a simple storytelling framework for nonprofits and explicitly show them how to collect, craft, and share stories based on the framework. Step 1 is to grab attention. This is where digital tools, especially video, work very well. Step 2 …

10 New Year’s Resolutions for Nonprofit Social Media Managers

10 New Year’s Resolutions for Nonprofit Social Media Managers

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Soap Box, Social Media 1 Comment

This was certainly an interesting year to be a nonprofit social media manager. Between the political climate, the exhausting news cycle, Facebook data breaches, and more – you may be more than just a little bit ready for a break. Here are just a handful of headlines bashing social media from the past few weeks alone: Instagram Was Bigger Russian …

5 Digital Fundraising Trends for Nonprofits to Know in 2019

5 Digital Fundraising Trends for Nonprofits in 2019

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Social Media Leave a Comment

Planning for 2019 is in full swing, so it’s time to assess current and upcoming trends in digital fundraising and how your nonprofit can leverage them for maximum impact. Before we begin, please note: This is not a TO DO list! These are trends, which are fun to talk about, but can get overwhelming for the digital fundraiser that already has …

4 Ways to Retain More Online Donors With Your Thank You for Giving Redirect Page

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Websites Leave a Comment

On Twitter recently, Pamela Grow was asking around for some examples of stellar donor thank you redirect pages. The thank you redirect page, also called the confirmation page, is the page on your website where a donor is sent immediately after making an online donation. Since it’s the season of #GivingTuesday and year-end giving, nonprofits are looking to improve the …