It's Time for Some Tough Love On Nonprofit Facebook Fundraisers

It’s Time for Some Tough Love On Nonprofit Facebook Fundraisers

Julia Claire Campbell Facebook, Fundraising, Nonprofits, Online Fundraising, Social Media, YouTube 2 Comments

Nonprofits – it’s about time that I provide some tough love and real talk about a controversial, divisive issue facing our nation: Facebook Fundraisers. Let me know if any of this sounds familiar. Here are the top 5 most common laments that I hear on a daily basis from nonprofit fundraisers, marketers, and social media managers: It’s so hard to …

What is Facebook doing for #GivingTuesday 2018

What is Facebook Doing for #GivingTuesday 2018?

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising Leave a Comment

#GivingTuesday 2018 is coming up fast! Last year 45 million dollars were raised on Facebook on #GivingTuesday, marking 15% of the total amount raised! That’s almost half a million people giving money, to more than 46,000 organizations. The best part? 75% were first-time donors on Facebook, and 20% have donated again via Facebook. This isn’t a moment, it’s a movement!  …

How to Grab Attention and Avoid Storytelling Fatigue at Year-End

How to Grab Attention and Avoid Storytelling Fatigue at Year-End

Julia Claire Campbell Fundraising, Nonprofits, Storytelling Leave a Comment

It’s year-end fundraising time! WHEEEEEEEEEEEEEEEE! Giving Tuesday, holiday campaigns, annual reports, Thanksgiving – you name it, nonprofits are going full force these next two months to get their share of the year-end giving pie. And it’s a big pie. 30% of annual giving occurs in December – with 10% happening on the last 3 days of the year! (That’s nuts, …

3 Online Donor Retention Tips That Everyone Should Know

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising Leave a Comment

Guest blog by Lomesh Shah, CEO of NonProfitEasy Your nonprofit’s supporters help with everything from advocacy to donations, making them essential for maintaining high success rates for mission-oriented projects. So how do you maximize donor retention? Start with prioritizing donor engagement. Use available technology to its fullest extent in order to retain your donors by maintaining high engagement levels. Focus your …

A Quick Guide to Using Technology Throughout the Donor Engagement Process

A Quick Guide to Using Technology Throughout the Donor Engagement Process

Julia Claire Campbell Fundraising, Nonprofits Leave a Comment

Guest post by Amanda Peterson, Enlightened Digital The way people communicate continues to evolve as technology advances. For nonprofits, this reliance on new technology may mean that it is becoming more and more challenging to maintain effective donor relationships. People are becoming easier to reach, yet increasingly harder to communicate with at the same time. Donor engagement, often measured by …

5 Actions Nonprofits Should Take Based on Facebook's Giving Tuesday Report

5 Actions Nonprofits Should Take Based on Facebook’s #GivingTuesday Report

Julia Claire Campbell Facebook, Fundraising, Nonprofits, Online Fundraising, Social Media Leave a Comment

A recent report released Facebook showcases the impact of their nonprofit fundraising tools last year on Giving Tuesday, and the results are encouraging. If you have never heard of Giving Tuesday, it’s an international day of giving – on the calendar the Tuesday after we have a day of thanks (Thanksgiving) – and then two days of rampant consumerism and …

6 Steps to Get Your Supporters Fundraising on Facebook this #GivingTuesday

6 Steps to Get Your Supporters Fundraising on Facebook this #GivingTuesday (and beyond)

Julia Claire Campbell Facebook, Fundraising, Nonprofits, Online Fundraising, Social Media Leave a Comment

Giving Tuesday is arguably the biggest international social media fundraising event for nonprofits and charities. Occurring after the Thanksgiving, Black Friday, and Cyber Monday shopping blitzes each year, Giving Tuesday was created as a day to give back. Here are just a few statistics from Giving Tuesday 2017: **$300 million raised online **2.5 million gifts **Participants in over 150 countries …

How to Plan for a Great Giving Tuesday Campaign

How to Plan for a Great #GivingTuesday Campaign

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Social Media Leave a Comment

Do you want to raise more money and connect with more supporters this #GivingTuesday? You’re in luck!  Today on Facebook Live I talked with special guest all about what goes into planning and executing a successful Giving Tuesday campaign at your nonprofit. Josh Hirsch is the Director of Mission and Communication for Susan G. Komen South Florida, and he is …

Nonprofit Fundraising On Facebook

5 Ways to Improve Your Nonprofit Fundraising On Facebook

Julia Claire Campbell Facebook, Fundraising, Nonprofits, Online Fundraising, Social Media Leave a Comment

Charlotte and Dave Willner started a Facebook fundraiser on June 16, titled “Reunite an immigrant parent with their child,” after they saw a viral photo of a 2-year-old Honduran girl looking up and crying as her mother was searched by a Border Patrol agent in southern Texas. They aimed to raise $1,500. As of June 24, more than 400,000 donors have …