5 Social Media Video Tips for Nonprofits

Julia Claire Campbell Marketing, Nonprofits, Social Media, Video Leave a Comment

What if I told you that Google did a study around year-end giving that discovered that a whopping 57% of people who watch a video for a nonprofit go on to make a donation?  Despite the evidence about the impact and effectiveness of social media video, small nonprofits are still skeptical about using it in their communication strategy.  The misconception …

How to Get the Respect You Deserve As a Nonprofit Social Media Manager

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Social Media 4 Comments

Some people think that social media marketers get to play around on Facebook and Instagram all day and call it a job. How can nonprofit social media managers showcase the work that we do and get the respect that we deserve? Maybe you’ve got a great social media plan, but not a lot of internal support. How can you get …

10 Top Takeaways from the Nonprofit Social Media Summit

Julia Claire Campbell Events, Fundraising, Marketing, Nonprofits, Online Fundraising, Social Media, Strategy Leave a Comment

The very first Nonprofit Social Media Summit was held on August 29th at Babson College, near Boston, MA – and what a day it was!! The Summit was chock full of actionable sessions and high energy, filled with practical information that left nonprofits feel confident and excited to head back to their organizations and slay social media. But don’t take …

To Boost or Not to Boost - Quick Facebook Ad Tips for Nonprofits with Susu Wong

To Boost or Not to Boost – Facebook Ad Tips for Nonprofits

Julia Claire Campbell Facebook, Fundraising, Marketing, Nonprofits, Online Fundraising, Social Media Leave a Comment

Reaching your fans on Facebook is getting increasingly harder, especially if you don’t have a large marketing department or tons of time to spend creating posts. But don’t despair! Even small nonprofits with tiny budgets can use Facebook Ads to strategically target the right people with the right message at the right time. All you need is a plan. Join …

6 Tips to Create Better Nonprofit Instagram Stories – According to Instagram

Julia Claire Campbell Infographics, Instagram, Marketing, Nonprofits, Social Media Leave a Comment

Instagram Stories are taking the social media world by storm, and nonprofits are jumping on board! Nonprofits like DoSomething.org, TWLOHA, Best Buddies, and more are providing insight into their work and build community with their followers through their daily and weekly Stories. There is no doubt that people LOVE Instagram Stories – they are viewed by 500 million people very …

How to Use LinkedIn to Level Up Your Nonprofit

Julia Claire Campbell LinkedIn, Marketing, Nonprofits, Social Media Leave a Comment

Should your nonprofit be on LinkedIn? What are the advantages and strengths of a dynamic LinkedIn presence for your org? Is it really worth it for nonprofits?  Join the Nonprofit Social Media Nerds for a special session with digital marketing expert Angela Pitter, CEO of LiveWire Collaborative and a featured speaker at the Nonprofit Social Media Summit in Boston! Angela is a …

10 Reasons to Come to the Nonprofit Social Media Summit

10 Reasons to Attend the Nonprofit Social Media Summit

Julia Claire Campbell Marketing, Nonprofits, Online Fundraising, Social Media, Speaking, Strategy, Uncategorized Leave a Comment

If you are like most nonprofit social media managers, you came to this work sideways, if not completely by accident.  You were working hard, maybe as a volunteer, program officer, Board member, development director, marketing intern – and then BAM!  “Let’s get on social media!” became the rallying cry at your organization.  “We should be on Pinterest! What about Instagram? …

How to Get People to Share Your Nonprofit Video on Social Media

How to Get People to Share Your Nonprofit Video on Social Media

Julia Claire Campbell Marketing, Nonprofits, Social Media, Video 2 Comments

You've undoubtedly heard that to amplify your nonprofit marketing, you need a strategy to create and share great videos on your website and social media channels. Video is the best performing content type on social. Having videos on your website increases the time spent on the site by 71%. After watching a video, 64% of people are more likely to ...

3 Quick Tips on Creating Social Media Video that Stands Out

Julia Claire Campbell Marketing, Nonprofits, Social Media, Video Leave a Comment

Social media video continues its dominance over all other social media content, solidifying its role as a critical and crucial element in any nonprofit digital marketing plan.  In case you (or your supervisor or Board members) are not convinced:  One-third of online activity is spent watching video.  Social video generates 12 times more shares than text and images combined.  Google …