Below you'll find a list of all posts that have been categorized as “Facebook”
Reaching your fans on Facebook is getting increasingly harder, especially if you don’t have a large marketing department or tons of time to spend creating posts. But don’t despair! Even small nonprofits with tiny budgets can use Facebook Ads to strategically target the right people with the right message at the right time. All you need is a plan. Join …
Spring is here (well, maybe not in Boston but everywhere else)! With it comes new energy, fresh ideas, and the motivation to try new things – on your nonprofit social media accounts! If you want to dust off the cobwebs, open the windows, and get rid of the crickets, here are 30 different things you can try that will spice …
In March, Mark Zuckerberg promised a new direction and a new future for Facebook – and for the Internet. In a 3,200 word blog post, the Facebook founder and CEO declared that Facebook would shift its focus away from public posts to “a privacy-focused communications platform.” This pivot was a long time coming. Months and years of terrible headlines, data …
Did you get an email from Facebook letting you know that the call-to-action button on your nonprofit Facebook Page is going to be changed and/or eliminated? Several of my clients and colleagues received this email and asked me what it means. It means that Facebook is removing the ability for nonprofit Pages to use their “Donate” buttons to link to …
Nonprofits – it’s about time that I provide some tough love and real talk about a controversial, divisive issue facing our nation: Facebook Fundraisers. Let me know if any of this sounds familiar. Here are the top 5 most common laments that I hear on a daily basis from nonprofit fundraisers, marketers, and social media managers: It’s so hard to …
A recent report released Facebook showcases the impact of their nonprofit fundraising tools last year on Giving Tuesday, and the results are encouraging. If you have never heard of Giving Tuesday, it’s an international day of giving – on the calendar the Tuesday after we have a day of thanks (Thanksgiving) – and then two days of rampant consumerism and …
Giving Tuesday is arguably the biggest international social media fundraising event for nonprofits and charities. Occurring after the Thanksgiving, Black Friday, and Cyber Monday shopping blitzes each year, Giving Tuesday was created as a day to give back. Here are just a few statistics from Giving Tuesday 2017: **$300 million raised online **2.5 million gifts **Participants in over 150 countries …
Charlotte and Dave Willner started a Facebook fundraiser on June 16, titled “Reunite an immigrant parent with their child,” after they saw a viral photo of a 2-year-old Honduran girl looking up and crying as her mother was searched by a Border Patrol agent in southern Texas. They aimed to raise $1,500. As of June 24, more than 400,000 donors have …
Didn’t have time to watch the first day of Facebook’s F8 Developer Conference? I’ve got you covered. In this video, I cover the most important announcements and news that nonprofits need to know after the first day of the F8 conference. What’s new from Facebook, why is it important, and what are the implications for nonprofits? Facebook Is Taking Things …