Facebook in 2020 - What Nonprofits Need to Know

Facebook in 2020 – What Nonprofits Need to Know

Julia Claire Campbell Facebook, Marketing, Nonprofits, Social Media Leave a Comment

The social media landscape of 2020 looks vastly different from the one in which Facebook entered the market, February 2004. Ephemeral, bite-size content is thriving on TikTok and Snapchat; longer form videos still rule on YouTube and IGTV; and across the board, great visual storytelling is the most engaging type of content, no matter the platform.  What are the changes, …

What Facebook’s Shift to Privacy Means for Nonprofit Marketers

Julia Claire Campbell Facebook, Marketing, Nonprofits, Social Media 2 Comments

In March, Mark Zuckerberg promised a new direction and a new future for Facebook – and for the Internet. In a 3,200 word blog post, the Facebook founder and CEO declared that Facebook would shift its focus away from public posts to “a privacy-focused communications platform.” This pivot was a long time coming. Months and years of terrible headlines, data …

What Nonprofits Need to Know from Facebook’s F8 Developer Conference

What Nonprofits Need to Know from Facebook’s F8 Developer Conference

Julia Claire Campbell Facebook, Marketing, Nonprofits, Social Media Leave a Comment

Didn’t have time to watch the first day of Facebook’s F8 Developer Conference? I’ve got you covered. In this video, I cover the most important announcements and news that nonprofits need to know after the first day of the F8 conference. What’s new from Facebook, why is it important, and what are the implications for nonprofits?  Facebook Is Taking Things …

Organic Reach on Facebook Is Down Infographic

Facebook in 2015 – What Nonprofits Need to Know

Julia Claire Campbell Facebook, Infographics, Nonprofits, Social Media 35 Comments

Love it or hate it, Facebook continues to be an important tool in a nonprofit’s marketing and fundraising kit. On their Q3 earnings call, Facebook released the following mind-blowing statistics: 1.35 billion people log into Facebook each month 864 million daily active users 64% of monthly active users log on every day 1 billion video views each day in September …