The Big Difference Between Marketing and Fundraising and Why It’s Important

The Big Difference Between Marketing and Fundraising and Why It’s Important

Julia Claire CampbellFundraising, Marketing, Nonprofits

In my years as a full-time nonprofit employee, I was often a one-woman Marketing, Communications, Development, Outreach, Kitchen Sink department. In one position, I was all of those things plus the Volunteer Recruiter and Coordinator! Not surprisingly (as I am sure this has happened to many of you or may be happening right now) I became burned out and disillusioned …