How to Plan for and Execute a Successful Crowdfunding Campaign

How to Plan for and Execute a Successful Crowdfunding Campaign

Julia Claire Campbell Fundraising, Nonprofits, Speaking 34 Comments

 How to Plan for and Execute a Successful Crowdfunding Campaign

Crowdfunding platforms such as Kickstarter raised $2.7 billion in 2012 to fund more than one million individual campaigns globally.

The industry, which is revolutionizing fundraising and investing is projected to grow to over $5 billion in the next year.

These campaigns have the potential to raise huge sums of money in a short period of time.

This morning I gave a workshop to the Newburyport Chamber of Commerce on crowdfunding basics, including the do’s and dont’s of setting up a campaign, characteristics of a great campaign, and how to create a plan of action to achieve success and reach your goals.

photo credit: Rocío Lara via photopin cc

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