How to Plan Your 2021 Social Media Marketing Calendar

How to Plan Your 2021 Social Media Marketing Calendar

Julia Claire Campbell Content Creation, Marketing, Nonprofits, Social Media, Speaking, Strategy Leave a Comment

Social Media for Social Good Academy is open! Will you be one of my students? Click here to find out more.

The COVID-19 pandemic, the election, and racial justice protests of 2020 have upended the entire nonprofit landscape. It is no longer business as usual for nonprofit fundraisers.

With all the noise on social media as well as serious legal and ethical considerations clouding the platforms, how can nonprofits continue to reach their supporters and spread their messages online? 

How can you re-focus, re-prioritize, and get yourself back on track with your social media marketing? The answer is having a mapped out 2021 Nonprofit Social Media Marketing Calendar. And in this live training, I’ll show you how to create one!

Learning objectives: 

    • The top social media marketing trends entering 2021 that nonprofits need to understand; 
    • Actionable ways to stay relevant on social media in times of uncertainty; 
    • A step-by-step guide to building your 2021 social media marketing calendar (even in very uncertain times);
    • Free and low-cost social media marketing tools to save time and inspire creativity in the new year.

How to Build Your Nonprofit Email List Using Your Website & Social Media

Your email list is essentially the communicative lifeblood of your nonprofit.

Okay, that was a little dramatic, but seriously, your nonprofit needs a robust and plentiful email list to continue engaging your community and garnering support.

But how does your nonprofit go about building this active email list, you might ask?

Via your nonprofit’s website and social media profiles of course!

J Campbell Social Marketing has partnered with Elevation to bring you this free guide to building your nonprofit email list, using the tools that you already have!

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