#GivingTuesday 2020 Wrap Up – How to Follow Up With Donors After Your Campaign

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Social Media Leave a Comment

The final numbers are still being calculated, but GivingTuesday 2020 is shaping up to be a huge success! GivingTuesday reports total giving increased from $1.97 billion to $2.47 billion in the United States alone, representing a 25% increase compared to GivingTuesday 2019. Read more here. And that’s on TOP of the surge of generosity represented by #GivingTuesdayNow launched by GivingTuesday earlier …

GivingTuesday - 6 Things to Focus On Besides the Facebook Match

#GivingTuesday 2020 – 6 Things to Focus On Besides the Facebook Match

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising Leave a Comment

When Facebook announced what it was doing this year for GivingTuesday December 1, nonprofits everywhere went into a frenzy. Just as it did last year, the company will match $7 million in qualifying donations made on its website or app starting on Tuesday, December 1, at 8 am Eastern Time. Due to complaints about the match being gone within seconds …

Even if your nonprofit is small and on a shoestring budget, there are several benefits to setting up and implementing a solid Instagram Story strategy:

Instagram Stories: How To Start Using Them For Your Nonprofit

Julia Claire Campbell Fundraising, Instagram, Marketing, Nonprofits, Social Media, Visual Marketing Leave a Comment

What if Instagram Stories could help your nonprofit reach its’ audience? The social media struggle, especially for nonprofits and social causes, is real. Organic reach is plummeting on Facebook. Twitter is removing millions of fake followers from users’ accounts. 300 hours of video are uploaded to YouTube every minute. Every day it seems to get harder to reach the people who care, let alone …

10 Digital Marketing Trends That Will Shape Nonprofit Comms In 2021

10 Digital Marketing Trends That Will Shape Nonprofit Comms In 2021

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Social Media, Virtual Reality Leave a Comment

Join me for a brand new training, How to Hire and Inspire a Social Media Intern for Your Nonprofit! What’s on tap for nonprofit marketing as we enter 2021? Which digital marketing trends do nonprofits need to understand and to be aware of? After a year like no other, when we are online more than ever and socially distanced, it …

5 Email Marketing Mistakes You're Definitely Making Right Now

5 Email Marketing Mistakes You’re Definitely Making Right Now

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Social Media Leave a Comment

What a training! Watch the replay – Patty Breech, email marketing expert, tells us how to dramatically improve our email marketing. Email is a powerful tool to raise money and build relationships, but unfortunately, many nonprofits are not using it to its full potential. Social media algorithms are always changing, and we’re finding ourselves having to pay more and more …

3 digital fundraising myths that need to be busted

3 Digital Fundraising Myths That Need to be Busted – NOW

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Soap Box Leave a Comment

So here we are, in the middle of a global pandemic, trying to make sense not only of where we are but how we can plan for the future. 1.5 billion people worldwide have been under stay at home orders, millions of Americans are working from home, trying to navigate this new world where we can’t see each other in …

6 Ways for Nonprofits to Participate in #GivingTuesday Without Asking for Money

6 Ways for Nonprofits to Participate in #GivingTuesday Without Asking for Money

Julia Claire Campbell Marketing, Nonprofits, Social Media Leave a Comment

This article was originally posted on the GivingTuesday.org blog.  There is no doubt about it – GivingTuesday is a force in the philanthropic sector. In 2019, GivingTuesday campaigns brought in over $1.9 billion online and offline in the U.S. alone. However, there are other reasons for nonprofits and social change agents to participate in this global generosity movement besides just …

Your Simple 5-Point Plan for Giving Tuesday on December 1 #GivingTuesday

Your Simple 5-Point Plan for Giving Tuesday on December 1 #GivingTuesday

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising Leave a Comment

I encourage all nonprofits, social change agents, activists, and anyone who wants to change the world through generosity and kindness to celebrate this year’s global day of unity on December 1 – Giving Tuesday!  So much more than a simple fundraising event, Giving Tuesday is a global movement, shedding light on the vital work done by the nonprofit sector every …

10 Ways to Use Visual Storytelling

10 Ways to Use Visual Storytelling In Your #GivingTuesday Campaign

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Social Media, Storytelling, Visual Marketing Leave a Comment

GivingTuesday is fast approaching, and even if you don’t want to raise money, you can always inspire! Get my free #GivingTuesday Campaign Checklist here!  In a year of unprecedented hardship and loss, storytelling connects us. Since the dawn of time, storytelling has been used as a way for humans to comfort each other, debate issues, form social alliances  Great storytelling …