Below you'll find a list of all posts that have been categorized as “Facebook”
Fundraising and cultivation events are a vital piece of the puzzle for many nonprofits, large and small. In-person events are a great way to energize supporters and connect directly with donors and volunteers. The challenge with holding a vibrant and successful event lies in the marketing and promotion of the event. Simply sending out snail mail letters doesn’t cut it …
Have you ever been browsing Facebook, on mobile or on desktop, and wanted to save something that you saw in your News Feed to read later? I used to take screen shots of the post on mobile and then have to remember to check my photos later to find the information. Now I can save these posts within Facebook, with just …
By far the most frequent question that I get from nonprofits is: How do we get more fans on our Facebook page? What this really means is – how do we get new people to look at our Page and enjoy it enough to click like? I often explain that the sheer number of fans is not what is important …
Love it or hate it, the social network turns 10 years old today! In an open letter on his Facebook profile, Mark Zuckerberg writes: Check out this nifty infographic from marketing agency Keystone Click, detailing some of the major changes from TheFacebook.com in 2004 to Facebook as we know it today. Resources: Facebook Turns 10: What If It Had Never Been …
What should you tell your boss when they ask why your Facebook fans are not increasing as quickly as they would like? Let’s start with: “Shove it!” (No, no, no. Just kidding.) First things first. I have written a lot about getting more engagement on Facebook and the recent changes that have driven down organic reach for Facebook pages across …
There have been more changes at Facebook that have serious implications for your nonprofit’s Facebook strategy. As a busy nonprofit professional, you may be getting discouraged. If you are like many Facebook Admins, your Page has seen a serious decrease in organic reach (people seeing your Page posts) since December, and you may be wondering why. I know that it’s …
![The Best Facebook Advice of 2013 [Infographic]](https://jcsocialmarketing.com/wp-content/uploads/2014/01/adviceheader.png)
I love giving advice, but I also love receiving it. In this great infographic from Shortstack, there are 12 succinct but helpful tips for using Facebook. They compiled 12 of the best tips from their numerous 2013 blog posts and white papers and created a beautiful infographic. Bookmark and save for inspiration! What is your best Facebook tip?
This week Facebook rolled out the Donate Button for nonprofits. While a nice idea and certainly well-meaning, this new feature has only been made available to a select few national nonprofits (your nonprofit can apply here to get a button). In addition, Facebook has given us no idea when it will be available to all nonprofits, not to mention this …
Everything I’ve been preaching about success in Facebook marketing has been a lie. I’ve stuck up for Facebook repeatedly over the years, despite the frustration it has elicited from nonprofit marketers with small budgets. I disputed myths, patiently explained all the changes to the Timeline and News Feed, read countless articles on EdgeRank, and blogged repeatedly about ways to organically …