Below you'll find a list of all posts that have been categorized as “Storytelling”
Storytelling has been receiving a lot of press lately, as a content marketing tool and as an effective way to engage audiences on social media. Brands and businesses are getting their stories out there – stories about their origins, their values, their customers. So why are most nonprofits so bad at storytelling? I think the reason is that many nonprofit …
This morning I am presenting with HandsOn Tech Boston on the topic of Nonprofit Storytelling in a Digital World. This presentation involves many examples from the field and a lot of research. I hope that you find it helpful! I want to hear from you – How does your nonprofit use storytelling? If you don’t use it, are you planning …
Last night I attended a pretty standard nonprofit fundraising event – a fashion show at a local restaurant, complete with silent auction. The event was very well put together, but what stood out to me most were the two videos played during the introductions. The first was from Bottom Line. While longer than I normally recommenced (clocking in a 6 …