Is A Donate Button Coming To Twitter?

Is A Donate Button Coming To Twitter?

Julia Claire Campbell Fundraising, Online Fundraising, Social Media, Twitter 4 Comments

The ability to donate directly inside Twitter may be coming to a nonprofit near you! Last week, Twitter announced that it will start testing a Buy button embedded into individual tweets. The company aims to encourage shopping directly from your mobile device – “sellers will gain a new way to turn the direct relationship they build with their followers into …

4 Ways To Set Yourself Apart With the New Twitter Layout

4 Ways To Set Yourself Apart With the New Twitter Layout

Julia Claire Campbell Nonprofits, Social Media, Twitter 36 Comments

Twitter is changing its look, and like it or not, your nonprofit better be ready. As more and more social networking sites move towards the Facebook Timeline look – think big cover photo and prominent profile picture – the importance of gathering and creating eye-catching visuals becomes even more important. Here are 4 ways you can set yourself apart using …

Can’t Keep Up? 6 Ways to Get More Out of Twitter In Less Time

Can’t Keep Up? 6 Ways to Get More Out of Twitter In Less Time

Julia Claire Campbell Marketing, Nonprofits, Social Media, Twitter 41 Comments

Twitter remains the second most important social media tool for nonprofits. However, a serious lack of time, resources and strategic planning for social media and communication seems to put a hamper on many nonprofits’ participation on the second most popular social network. Does this sound like you? I don’t get Twitter. I don’t know where to start. I don’t know …

11 Things the @NYTimes Staff Can Teach Nonprofits about Using Twitter

11 Things Nonprofits Can Learn About Using Twitter from the @NYTimes

Julia Claire Campbell Nonprofits, Social Media, Twitter 44 Comments

With over 10.6 million (yes, million) Twitter followers, The New York Times is one of the most respected and reputable Twitter accounts out there. So what have they learned from a year of tweets? Michael Roston, the Social Media Staff Editor at the Times, wrote a great article for Neiman Journalism Lab about the top lessons his team learned from …

Twitter for Nonprofits

Top 10 Twitter To Do’s for Nonprofits

Julia Claire Campbell Nonprofits, Social Media, Twitter 65 Comments

Despite having 600 million active Twitter users with over 135,000 more joining the party every day, nonprofits have been slow to get on the Twitter train. If they are using Twitter, it’s often in fits and starts, with no clear strategy and very little consistency. Twitter can be overwhelming, especially for social media newbies. But it is a valuable tool …

How the Latest Facebook Announcement Will Impact Your Social Media Strategy

How the Latest Facebook Announcement Will Impact Your Social Media Strategy

Julia Claire Campbell Marketing, Social Media, Strategy, Twitter 55 Comments

Some people love it, some people hate it – and some people love to hate it. Your favorite social network is changing again, and this time for the better. In an announcement last week, Facebook unveiled their new News Feed FYI blog to “highlight major updates to News Feed and explain the thinking behind them.” Did you know that on …

[Infographic  What Works for Social Sharing  B2B vs. B2C   Compendium-102413

What works in social media for B2B vs. B2C?

Julia Claire Campbell Infographics, LinkedIn, Marketing, Twitter Leave a Comment

It turns out that shorter messages work better when speaking to consumers, and including a question mark results in fewer clicks. (On LinkedIn and Twitter, at least.) The folks behind the social media marketing tool Compendium analyzed the social media statistics of more than 200 B2B (business-to-business) and B2C (business-to-consumer) companies to find out what works and what doesn’t. Compendium …