30 Quick Ways to Spice Up Your Nonprofit Social Media Accounts

Julia Claire Campbell Facebook, Instagram, LinkedIn, Marketing, Nonprofits, Pinterest, Social Media, Twitter, YouTube Leave a Comment

Spring is here (well, maybe not in Boston but everywhere else)! With it comes new energy, fresh ideas, and the motivation to try new things – on your nonprofit social media accounts!  If you want to dust off the cobwebs, open the windows, and get rid of the crickets, here are 30 different things you can try that will spice …

What Facebook’s Shift to Privacy Means for Nonprofit Marketers

Julia Claire Campbell Facebook, Marketing, Nonprofits, Social Media 2 Comments

In March, Mark Zuckerberg promised a new direction and a new future for Facebook – and for the Internet. In a 3,200 word blog post, the Facebook founder and CEO declared that Facebook would shift its focus away from public posts to “a privacy-focused communications platform.” This pivot was a long time coming. Months and years of terrible headlines, data …

How to Raise Money On Instagram Using the Donation Sticker

Julia Claire Campbell Fundraising, Instagram, Nonprofits, Online Fundraising, Social Media 3 Comments

It’s like Christmas – the Instagram Donation Sticker is finally here! Yes, it may seem like a shiny new object to chase around. But I have 3 reasons why fundraisers should at least pay attention: 1) People of all ages love Instagram, especially younger generations. Seen as a respite from the trolls of Twitter and the political fights of Facebook, …

5 Ways to Get Your Nonprofit Social Media Campaign to Catch On

Julia Claire Campbell Marketing, Nonprofits, Social Media Leave a Comment

Nonprofit marketers from small to large organizations are leveraging social media platforms to grab attention, pique interest, and inspire curiosity in their programs and services. However, many nonprofit social media campaigns fall flat, launch to crickets, and don’t get results for their organizations.  Some nonprofit social media managers blame the tools and the algorithms (that’s not YOU 😜), while instead …

2 Mobile Apps that Will Change the Nonprofit Sector

Julia Claire Campbell Entrepreneurship, Fundraising, Mobile, Nonprofits 1 Comment

Love it or hate it – Americans are addicted to their phones. The vast majority of us – 95% – now own a cellphone of some kind. 77% of Americans own smartphones, those extremely powerful mini-computers in the palm of our hands. This is up from just 35% in Pew Research Center’s first survey in 2011 of smartphone ownership. Rather …

3 essential elements of nonprofit storytelling that persuades

3 Essential Elements of Nonprofit Storytelling That Persuades

Julia Claire Campbell Nonprofits, Storytelling 3 Comments

Nonprofits, no matter their size or mission, are working to change hearts and minds around important issues every single day. Whether you are trying to get new members for your performing arts center, to entice people to adopt dogs and cats, or to create advocacy actions around climate change – you are in the business of persuasion. To persuade is …

Facebook to Eliminate Some Donate Buttons for Pages

🚨 Breaking News: Changes Coming to the Facebook Donate Button 🚨

Julia Claire Campbell Facebook, Fundraising, Nonprofits, Online Fundraising, Social Media 14 Comments

Did you get an email from Facebook letting you know that the call-to-action button on your nonprofit Facebook Page is going to be changed and/or eliminated? Several of my clients and colleagues received this email and asked me what it means. It means that Facebook is removing the ability for nonprofit Pages to use their “Donate” buttons to link to …

Is Facebook Getting Rid of the News Feed? What Nonprofit Marketers Need to Know

Julia Claire Campbell Uncategorized 2 Comments

The winds of change are blowing hard at Facebook, and the potential implications for nonprofit digital marketers are huge. To put it lightly… Facebook has been battling some significant negative press coverage lately.  Not only in terms of gigantic and widespread breaches of data privacy, but also devastating breaches of trust. When Chris Cox announced his resignation from Facebook after …

Everything I Loved About #19NTC – the NTEN Nonprofit Technology Conference – A Recap

Julia Claire Campbell Events, Nonprofits, Speaking 1 Comment

Another Nonprofit Technology Conference has come and gone, and WOW did the week FLY by!!! This year’s conference was in Portland, OR – one of my new favorite cities! Unfortunately I didn’t get to see much in terms of sight-seeing, but I loved what I did experience. At this year’s NTC I really outdid myself, presenting four times – two …