Marketing a Pledge Fundraiser: 4 Essential Steps to Follow

Julia Claire CampbellFundraising, Marketing

Launching a pledge fundraiser is a great way to increase supporter engagement and raise funds for your cause. By soliciting commitments to donate from contributors over the course of the fundraising period, you’ll generate momentum for your mission that will carry you forward, long after you’ve reached your campaign goal! Since most pledge fundraisers rely on the peer-to-peer model, which …

10 Ways to Drive More Donors to Your Online Giving Page

Free Webinar: 10 Ways to Drive More Donors to Your Online Giving Page

Julia Claire CampbellOnline Fundraising, Social Media

Just wanted to let you know about a free webinar I’m giving with my friends at DonorPerfect!  From Scroll to Support: 10 Ways to Drive More Donors to Your Online Giving Page​  Tuesday, April 14, 2026  2:00 PM EST Save Your Spot! Description: Many nonprofits spend time optimizing their donation forms but struggle with a bigger challenge: getting the right …

Donor Acquisition: 5 Effective Strategies for Social Media

Donor Acquisition: 5 Effective Strategies for Social Media

Julia Claire CampbellFundraising, Nonprofits, Social Media

Guest Blog by Diana Otero, Bloomerang According to recent industry data, 29% of donors say social media is the channel that most inspires them to give, ranking second only to email at 33%. However, inspiration only leads to acquisition when you intentionally create clear donor pathways and form genuine connections.  To turn followers into donors, move beyond generic posts and lean …

How to Create an Efficient & Energizing Board Meeting Agenda

How to Create an Efficient & Energizing Board Meeting Agenda

Julia Claire CampbellFundraising, Nonprofits, Volunteers

Guest post by Darryl Gecelter Planning a board meeting can be surprisingly stressful. There’s a lot at stake: poor preparation can drain the passion of your most dedicated volunteers, derail momentum, and delay critical mission work. The last thing you want is for board members to walk away feeling like the whole meeting could have been an email.  A strategic, …

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Building a Successful Fundraising Consultant Partnership

Julia Claire CampbellFundraising, Nonprofits

Fundraising consultants bring years of experience and expertise to nonprofit missions. They assist with crucial fundraising tasks, from guiding your upcoming capital campaign to revamping marketing materials to identifying the most effective fundraising ideas. These strategic partners can increase your organization’s capacity and help you raise more for your cause. However, hiring a fundraising consultant who fits your needs is …

How to Identify and Promote Member Engagement Opportunities

How to Identify and Promote Member Engagement Opportunities

Julia Claire CampbellMarketing, Nonprofits

Guest Post by Jake Fabbri, Chief Marketing Officer at Togetherwork Imagine this: a new member joins your organization’s membership program. At first, they’re excited, poring over the welcome email series you send over and quickly completing the guided onboarding process. But after six months, their participation in your programs starts to dwindle, and when it’s time to renew, you realize they’ve …

How to Build a Thriving Digital Community for Your Members

How to Build a Thriving Digital Community for Your Members

Julia Claire CampbellMarketing, Nonprofits

Guest Post by Allison Rose, ASI For associations and nonprofits alike, membership programs are a win-win situation. Your organization receives reliable revenue from membership dues and nurtures a dedicated group of supporters who engage consistently and are more likely to spread the word about your mission. Meanwhile, your members get access to various tangible and intangible benefits, from exclusive discounts …

Why Fund Accounting Matters: Cultivating Donor Trust

Why Fund Accounting Matters: Cultivating Donor Trust

Julia Claire CampbellFundraising, Nonprofits

In today’s nonprofit landscape, trust is integral to your organization’s fundraising success. According to recent studies, more than two-thirds of nonprofit donors believe it’s essential to trust the organizations they support. However, the same survey showed that only about one in five donors highly trusts nonprofits, meaning your organization has a gap to overcome as you work on building strong …

Nonprofit Social Media Summit recordings now available!

Julia Claire CampbellFundraising, Marketing, Nonprofits, Social Media

Just wanted to pop in with a few eye-opening stats: 💗 47% of donors say social media inspires them to give (Classy) 💗 Nonprofits with active social media grow revenue 3x faster online (M+R) 💗 72% of GenZers donated to a nonprofit or peer campaign in the past year (GivingTuesday) Your social media presence isn’t a nice-to-have – it’s essential for growth …