Groupon Movember 2012

How Groupon and LivingSocial are raising millions for charity using social media

Julia Claire Campbell Nonprofits, Online Fundraising, Social Media 3 Comments

Daily Deal sites have been getting slammed in the press, in the stock market and from businesses who claim they are destroying certain industries. The pros of using a Daily Deal site to grow your business, attract new customers and create social media buzz are many. But the cons are numerous as well. What if Daily Deal sites could be used for good – to collect donations …

veruca salt

Pinning for Good: How UNICEF Uses Pinterest to Raise Awareness and Raise Funds

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Pinterest, Social Media 1 Comment

If you are like me, you have become hopelessly addicted to Pinterest. The uses, both personal and for business, are endless. Pin expensive, sparkly shoes and bags! Pin ideas for your Christmas party! Pin ideas for your child’s bedroom! Pin blog articles! Pin inspiring quotes! On the surface, Pinterest seems pretty shallow – an extension of our rampant consumerism. It …

How to Find and Engage Your Biggest Online Supporters – Part 3 of 3

How to Find and Engage Your Biggest Online Supporters – Part 3 of 3

Julia Claire Campbell Nonprofits, Online Fundraising Leave a Comment

Did you miss the first 2 posts in this series? Click to read Part 1 and Part 2. In the past two weeks, I’ve blogged about ways that you and your organization can find your biggest online supporters, as well as ways that you can engage them to spread the word about your cause. Today I will discuss the last, but most important, step in building relationships …

Be Your Donor Day

What do your donors experience when they give? #BeYourDonor

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising Leave a Comment

When speaking to nonprofit professionals, I always give them this one piece of advice: Make a donation to your own nonprofit, either online or via a check in the mail. Then see what happens. Do you get an acknowledgement? A letter? An email? A phone call? Or do you get a symphony of crickets? A must-read report was recently released …

How to Find and Engage Your Biggest Online Supporters – Part 2 of 3

How to Find and Engage Your Biggest Online Supporters – Part 2 of 3

Julia Claire Campbell Nonprofits, Online Fundraising Leave a Comment

Did you miss Part 1? Click here to read it! Last week I discussed ways that you and your organization can find your biggest online supporters, also called Brand Ambassadors. So now, hopefully, you’ve found some online supporters that are ready and willing to spread the word about your cause, your event and/or your fundraising campaign. What do you do with them? 1) …

online donations

How to Find and Engage Your Biggest Online Supporters – Part 1 of 3

Julia Claire Campbell Nonprofits, Online Fundraising Leave a Comment

The truth remains that even in the rapid-fire world of technology, the Internet, social media and mobile tools, the most effective form of fundraising is still the personal ask. People will not support your organization and your cause if they are not given a compelling reason to do so. And what better reason than because a beloved relative or trusted friend has asked them to?  Consider …

5 quick and dirty tips for nonprofits participating in an online giving challenge

Julia Claire Campbell Nonprofits, Online Fundraising Leave a Comment

Today nonprofits throughout Boston are participating in an online giving challenge, and I am happy to be spreading the word! The Giving Common Challenge is a 36-hour event that started at 8:00 am EDT today and runs through 8:00 pm EDT on October 11, 2012. Over 60 prizes totaling $151,000 will be awarded to qualifying organizations during the challenge period. More details on The …

“The Truth” About Social Media and Nonprofits – Or Just Assumptions?

“The Truth” About Social Media and Nonprofits – Or Just Assumptions?

Julia Claire Campbell Nonprofits, Online Fundraising, Social Media 8 Comments

**CORRECTION: The post in question was a guest post by Jay Jones from Heller Consulting and not written by Frank Barry. I apologize for the mix-up.**  Yesterday a blog I read avidly and respect (NetWitsThinkTank.com by Blackbaud) published a post full of assumptions about nonprofits and social media, and I feel that I need to respond. The title of the post – The …

Social Media collage

Raising More Money With Social Media Tools

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Social Media Leave a Comment

Today I am giving a talk on how to raise more money using social media tools. (Spoiler – It takes some time and commitment, but it is doable!) If you are free, and near Lexington, MA, come check it out! More details at The Nonprofit Net website. My slides are below. Enjoy! Raising More Money Using Social Media Tools from …