10 reasons your nonprofit needs to explore Google+

10 Reasons Your Nonprofit Needs to Be On Google+

Julia Claire CampbellGoogle+, Nonprofits, Social Media

Google+ is by far the most underestimated social network out there. Despite being directly connected to search behemoth Google as well as YouTube, the third largest social network, nonprofits have been slow to jump on the Google+ bandwagon. However, with the recent changes in the Facebook algorithm drastically affecting Facebook Pages, many nonprofits are looking to diversify their social online …

Can’t Keep Up? 6 Ways to Get More Out of Twitter In Less Time

Can’t Keep Up? 6 Ways to Get More Out of Twitter In Less Time

Julia Claire CampbellMarketing, Nonprofits, Social Media, Twitter

Twitter remains the second most important social media tool for nonprofits. However, a serious lack of time, resources and strategic planning for social media and communication seems to put a hamper on many nonprofits’ participation on the second most popular social network. Does this sound like you? I don’t get Twitter. I don’t know where to start. I don’t know …

Facebook is 10 years old!

Happy Birthday Dear Facebook – Facebook Turns 10!

Julia Claire CampbellFacebook, Infographics, Social Media

Love it or hate it, the social network turns 10 years old today! In an open letter on his Facebook profile, Mark Zuckerberg writes: Check out this nifty infographic from marketing agency Keystone Click, detailing some of the major changes from TheFacebook.com in 2004 to Facebook as we know it today. Resources: Facebook Turns 10: What If It Had Never Been …

4 Things to Tell Your Boss When They Ask for more Facebook Fans

4 Things to Tell Your Boss When They Demand More Facebook Fans

Julia Claire CampbellFacebook, Nonprofits, Social Media

What should you tell your boss when they ask why your Facebook fans are not increasing as quickly as they would like? Let’s start with: “Shove it!” (No, no, no. Just kidding.) First things first. I have written a lot about getting more engagement on Facebook and the recent changes that have driven down organic reach for Facebook pages across …

5 Ways Nonprofits Can Use the Newest Facebook Changes to Their Advantage

5 Ways Nonprofits Can Use the New Facebook Changes to Their Advantage

Julia Claire CampbellFacebook, Nonprofits, Social Media

There have been more changes at Facebook that have serious implications for your nonprofit’s Facebook strategy. As a busy nonprofit professional, you may be getting discouraged. If you are like many Facebook Admins, your Page has seen a serious decrease in organic reach (people seeing your Page posts) since December, and you may be wondering why. I know that it’s …

Multichannel Marketing for the Small Nonprofit

Multichannel Marketing for the Small Nonprofit {PRESENTATION}

Julia Claire CampbellMarketing, Nonprofits, Social Media, Speaking, Strategy

I was fortunate this morning to give a workshop with the Foundation for MetroWest on “Multichannel Marketing for the Small Nonprofit“. There were many requests for the slides, so here they are! Please do not hesitate to contact me with questions. Multichannel Marketing for the Small Nonprofit from Julia Campbell @JuliaCSocial Description: Social and Web 2.0 technologies have changed not just how …