Meaningful, effective communication with donors can make or break any nonprofit fundraising program. But how do you know that your website information, email newsletters, and social media posts are resonating? You need to examine certain metrics and analyze against sector benchmarks to find out how you are doing – and where there is still room for improvement. On your website, determine how …
A Road Map for Nonprofit Storytelling
I came across this great infographic from Classy, providing details and a road map for nonprofits who have great stories to tell but do not know how to tell them. A compelling story starts out with a person – someone that the reader can relate to or empathize with. Little details make the person more relatable, so provide as much information …