10 ways to use networking events to build your nonprofit’s online community

Julia Claire CampbellMarketing, Nonprofits, Social Media

NOTE: These tips can also be used for business owners, entrepreneurs, job hunters and anyone looking to network for any reason. Be creative and adapt them for your own use. Make sure to let me know how it goes! Nonprofits always seem to be invited to “tabling” events. You know the kind – a community health fair/school fair/resource event where …

Twitter publishes changes to their Privacy Policy

Julia Claire CampbellPrivacy, Social Media, Twitter

By far the number one question and comment I get in presentations and in meetings with clients revolves about privacy concerns. Privacy concerns on social media are very real and understanding the specific privacy settings and protocols on each social network you use is paramount. Today I received an email from Twitter about their updated Terms of Service and Privacy …

Who gives a tweet? [Daily Dose]

Julia Claire CampbellSocial Media, Twitter

Daily Dose – Social Media Tip of the Day – Who gives a tweet? Did you know that only about a third of tweets are worth reading? This is according to a study conducted by researchers at Georgia Tech, MIT and Carnegie Mellon. To figure out what people like to read on Twitter, the research team created a fun website called …

Daily Dose – #ThankfulThursday

Julia Claire CampbellFacebook, Social Media, Twitter

Daily Dose – Social Media Tip of the Day – #ThankfulThursday It’s #ThankfulThursday! Despite the hashtag in front of it, this weekly event is not limited to Twitter. Use your social media channels every Thursday to show your gratitude towards your most active and engaged followers and fans. Thank people for following, for sharing, for reading, for commenting. Thank them for just being …

Daily Dose – I Will Follow You (Maybe)

Julia Claire CampbellSocial Media, Twitter

Daily Dose – Social Media Tip of the Day – I Will Follow You (Maybe) “I want more Twitter followers.” OK. That is a valid desire, especially given the recent lawsuit that valued a Twitter follower at $2.50 per month. So, I retort, how many people are you following on Twitter? Unless you are Conan O’Brien (or another major celebrity), you can’t get …

Daily Dose Social Media Tip of the Day – Get visual!

Julia Claire CampbellUncategorized

Daily Dose – Social Media Tip of the Day for January 20, 2012 I have clients who say “my business isn’t very interesting to people outside the industry” or “my nonprofit cause isn’t ‘sexy’”. I’m willing to bet that’s not true. Every business and nonprofit has a story to tell. You just have to get visual. Photo opportunities can be …

6 Ways to Acknowledge and Reward Supporters with Social Media

Julia Claire CampbellSocial Media

In 2012, marketing efforts will continue to focus on social media to build organizations and businesses, to raise awareness for causes and products, and of course, to better connect with clients, customers and supporters. This is great! However, from what I’ve been reading, the purpose of most social media marketing campaigns seems to be getting the most Likes on Facebook, the …