Below you'll find a list of all posts that have been categorized as “Marketing”
Every year, your nonprofit publishes a digital report to recap your mission progress and provide financial context for supporters. But did you know that your annual report can serve multiple marketing purposes? A well-designed annual report can also serve as a crucial audience outreach tool to deepen supporter relationships and lay the groundwork for continued engagement. This is especially true …
As any nonprofit professional knows, implementing a thorough marketing strategy takes work. From segmenting audiences to drafting content to making cross-channel posts, tasks can quickly pile up and take more time than expected. Anything you can do to streamline content creation and lessen your staff’s workload will help you get more time back. That’s where automated campaigns come in. By …
Social Media for Social Good Academy opens next week – will you be there? I’ve gotten a few questions as to who should take this course. It’s for the nonprofit person or social change agent responsible for social media – for the posting, for the creating of content, for the strategy, for keeping ALL the balls in the air. If you struggle …
I’m excited and I can’t wait to tell you. The doors are open to enroll for the 2025 class of Social Media for Social Good Academy. Full details on the live training dates are HERE. (If you can’t attend any live, you’ll still get lifetime access to the recordings, slides, and all materials.) www.socialgoodacademy.com Enroll Now! Two pricing plans available It’s a …
This past year had quite a few things NOT on my 2024 Bingo Card. But out with the old – and in with the New Year! Planning is pretty much my favorite thing, and I want you to join me LIVE to get your 2025 off on a great foot! I’ll be giving my annual live training – How to Plan …
Elevate Your Nonprofit’s Narrative Ready to sprinkle some storytelling magic into your nonprofit’s mission? Join me and Boardable for a quick 30-minute power session where we’ll dive into fun and practical tips to craft narratives that engage, inspire, and drive action. 🗓️ Date: Sept 24, 2024 ⏰ Time: 12 PM ET 👉 Register here: Storytelling Tips & Tricks for Nonprofits …
A successful capital campaign represents a significant accomplishment for your organization and reflects the collective effort and commitment of your community of supporters. Whether you’re wrapping up the campaign or you’ve just achieved a big milestone along the way to your larger goal, it’s important to stop and celebrate your wins. Email is an excellent tool for doing just that—it’s …
Are you ready for year-end fundraising? You may have heard the stats: Nearly one third (31%) of annual giving occurs in December. 12% of all giving happens in the last three days of the year. 53.8% of nonprofits start planning their year-end appeal in October. And a whopping 60% of donors prefer to give online! Are you making it easy for your donors to give …
Gauging your nonprofit marketing strategy’s success is crucial for efficiently allocating resources. Here’s how to track your progress with marketing KPIs.