Reaching your fans on Facebook is getting increasingly harder, especially if you don’t have a large marketing department or tons of time to spend creating posts.
But don’t despair!
Even small nonprofits with tiny budgets can use Facebook Ads to strategically target the right people with the right message at the right time. All you need is a plan.
Join the Nonprofit Social Media Nerds for a special session with Susu Wong, Founder of Tomo360, a marketing agency that helps small businesses and nonprofits increase their online presence.
She’s also a featured speaker at the upcoming Nonprofit Social Media Summit!
Susu is going to walk us through the basics of Facebook Ads for nonprofits, giving us a sneak peek into her more in-depth session at the Summit.
We’ll discuss some of the benefits of running Facebook ads, why they are important to a successful marketing or fundraising campaign, and how to get started.
What do successful online fundraising campaigns have in common?
They have speciﬁc, achievable goals.
There is a sense of urgency to participate – a matching gift, a deadline.
There is trust built up BEFORE the campaign launches.
There is infrastructure in place to promote the campaign.
Use this free Workbook when planning your next online fundraising campaign!