Get more out of your efforts in online fundraising, digital marketing and social media.
Click here to listen on your favorite podcast app! What if the reason you’re not raising more money… isn’t your fundraising strategy? Kevin L. Brown believes most nonprofits are stuck in the wrong cycle—constantly doing more fundraising, instead of fixing their fundability and visibility. In this episode, the Mighty Ally CEO and author of Fundable & Findable shares a brand-first, strategy-driven approach …
Social Media Summer School A lightweight, actionable training for nonprofit communicators who want to show up on social media with confidence and clarity all summer long—without spending hours planning. One-Time Purchase$47 Buy now A lightweight, actionable training for nonprofit communicators who want to show up on social media with confidence and clarity all summer long—without spending hours planning. 🎉 You’re …
Click here to listen on your favorite podcast app! 📊 Did you know the average human attention span is just 8 seconds—shorter than a goldfish? In today’s noisy digital world, that stat has big implications for how nonprofits write appeals, newsletters, and even mission statements. This week, Lynn Bohart—author, former nonprofit executive, and founder of Lil Dog Communications—joins us to unpack …
Click here to listen on your favorite podcast app! In a time when short-term fundraising feels relentless, planned giving offers something rare: stability. Planned giving often seems like a strategy reserved for large institutions or a distant concern for smaller nonprofits. However, Tony Martignetti, the Planned Giving evangelist, and host of Tony Martignetti Nonprofit Radio podcast, argues that it’s a crucial tool for …
Every year, your nonprofit publishes a digital report to recap your mission progress and provide financial context for supporters. But did you know that your annual report can serve multiple marketing purposes? A well-designed annual report can also serve as a crucial audience outreach tool to deepen supporter relationships and lay the groundwork for continued engagement. This is especially true …
As any nonprofit professional knows, implementing a thorough marketing strategy takes work. From segmenting audiences to drafting content to making cross-channel posts, tasks can quickly pile up and take more time than expected. Anything you can do to streamline content creation and lessen your staff’s workload will help you get more time back. That’s where automated campaigns come in. By …
The more traffic you can drive to your online giving page, the more effectively it supports your fundraising efforts. Therefore, it’s your goal to promote your donation page using every resource in your nonprofit’s marketing toolbox to reach the widest possible audience. To help you acquire more donors, we’ll share top strategies that not only raise awareness about your online …
Social media is an increasingly powerful fundraising tool, considering that 55% of people who engage with nonprofits on social media end up taking some sort of action. Your nonprofit may already use social media to spread awareness of its cause or share its work—but did you know that you could also use these platforms to acquire donors and cultivate strong …
If your nonprofit has been running the same fundraisers on repeat, you might notice a lull in results. To acquire new donors, your nonprofit must monitor and adapt to new fundraising trends. By doing so, you can stand out and ensure your fundraisers continually excite your current supporters and bring in ones. For instance, peer-to-peer campaigns have extensive room for …